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SM0380 Doing Business Globally And Internationally

tag 0 Download14 Pages / 3,460 Words
  • Course Code: SM0380
  • University: Northumbria University

    MyAssignmentHelp.com is not sponsored or endorsed by this college or university

  • Country: United Kingdom

Questions:

Students are required to research the business partnership between of Pfizer Inc. and Zhejiang Hisun Pharmaceuticals. Students are required to address the questions below by using academic theory and concepts.

  1. With reference to the academic literature and using your analysis of relevant environmental factors, suggest the most important external issues and trends driving the partnership of Pfizer Inc. with Zhejiang Hisun Pharmaceuticals. In which areas are the expected internal benefits and synergies for both companies? Why are the Chinese and US governments involved?

  2. Withreference to the academic literature, how would you describe this partnership? Explain the risks associated with this choice of partnership. Compare and contrast this choice with Pfizer Inc.’s recent partnership with Hospira, Inc. Justify your view.

  3. By applying appropriate theory and using evidence from your research of these companies, analyse the national andcorporate cultures involved. Speculate on the impact of both on this ‘partnership’ between Pfizer Inc. with Zhejiang Hisun Pharmaceuticals.

  4. Drawing upon academic literature and theory, critically discuss the possible effects, both positive and negative, of exchange rate movements on the deal.
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