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Neuroscience And Neuromarketing

Question: Reflect on the contribution you think that neuroscience can make to help us understand advertising. Is it just an expensive new toy or does it help us ge...

Read More Tags: Australia Brisbane Management Management Managing in Ambiguity and Change  James Cook University 
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Brand Relationship: Cadbury And Nestle

Question: We discussed brand personality. I would like you to conduct short interviews. Please read the guideline below.Pick two popular/competing brands in a produc...

Read More Tags: Australia Brisbane Humanities Management Managing in Ambiguity and Change  James Cook University Humanities 9123 
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