$20 Bonus + 25% OFF
Securing Higher Grades Costing Your Pocket? Book Your Assignment at The Lowest Price Now!

Trends In Foreign Market Entry Mode Choices

tag 0 Download3 Pages / 663 Words tag Add in library Click this icon and make it bookmark in your library to refer it later. GOT IT


Discuss About The Trends In Foreign Market Entry Mode Choices?




Direct Exporting: The Company will be selling products directly into the new market by using distributors and agents as representatives. The distributors and agents will be the face of our company, and they will work closely with the head office to represent the company interests in the global markets(Abdi & Aulakh, 2012, p. 480).
International Joint Ventures: Entering into a joint venture with a foreign company dealing with the clothing products will help our company to penetrate the new markets by facing a few obstacles. Ideally, the international joint venture offers expertise about the new market and provide necessary business networks(Calegario, Houston, & Bruhn, 2015, p. 49). 
Trade Intermediaries: Our Company will use trade intermediaries to save on the resources that may be required to enter the new markets directly. Trader intermediaries usually buy products at the lower rate and resell them in the global markets(Brouthers & Hennart, 2012, p. 398).

Direct Exporting

Directing exporting through distributors and agents in the overseas markets will offer our business low-risk strategy of entering the international arena.

It is cheap and easier to export directly in the new global markets instead of transferring our production to the host country target markets.

Our company is still small and therefore, relying on direct exporting will save it from international markets entry resource commitment, excessive costs and risks associated with the new market entry strategies.

Our product, Trendy T-Shirt have not yet entered the international arena. Therefore, there is less competition for our product in the new markets, and it will be easy to get it sold through direct exporting.

Direct exporting gives our company an opportunity to engage the natives in the host country as company distributors and agents.


International Joint Ventures

Establishing international joint ventures will enable our company to sell products in the new markets without necessarily meeting the trade regulations in the host country.

The company in the foreign market will cater for the business compliance requirements.

International joint ventures will work best for the countries that tax foreign business higher than the domestic ones. This strategy can be appropriate when entering the Chinese market as well as other countries in the Asian continent.

This strategy will the most suitable for the countries that require all business ventures to have partial ownership of the domestic business partners(Matarazzo & Resciniti, 2014, p. 60).

Joint venture strategy will help our company to penetrate new markets with ease because all the market operations and activities will be left to be handled by the foreign company.

Trade Intermediaries 

Our company is still young and new in the international market. Therefore, it will appropriate to rely on entrepreneurial intermediaries to provide company products in the new markets.

Trade intermediaries have established relationships and contacts and hence will save our company more resources that could have been employed on other strategies.

The low price that our company will sell products to international intermediaries will be cheaper than the cost of entering the global markets directly.

Our Company lacks international market expertise. However, selling products to the intermediaries at the reduced price will facilitate an entry strategy in the new markets.

Trade intermediaries save our company from transportation and marketing costs that are transferred to the global entrepreneur through reduced product prices.



Abdi, M., & Aulakh, P. (2012). “Do country-level institutional frameworks and interfirm governance arrangements substitute or complement in international business relationships? Journal of International Business Studies, 43(5), 477–497.

Brouthers, K., & Hennart, J. (2012). Boundaries of the firm: Insights from international entry mode research. Journal of Management, 33(3), 395–425.

Calegario, C. L., Houston, J. E., & Bruhn, N. P. (2015). Foreign Market Entry Strategies in the United States/European Union Agribusiness Trade Context. International Journal of Food and Agricultural Economics, 3(3), 47-61.

Matarazzo, M., & Resciniti, R. (2014). New Trends in Foreign Market Entry Mode Choices: The Case of Italian MidSized Companies. Journal of International Business and Economics, 2(2), 57-70.


Cite This Work

To export a reference to this article please select a referencing stye below:

My Assignment Help. (2018). Trends In Foreign Market Entry Mode Choices. Retrieved from

"Trends In Foreign Market Entry Mode Choices." My Assignment Help, 2018,

My Assignment Help (2018) Trends In Foreign Market Entry Mode Choices [Online]. Available from:
[Accessed 04 June 2020].

My Assignment Help. 'Trends In Foreign Market Entry Mode Choices' (My Assignment Help, 2018) <> accessed 04 June 2020.

My Assignment Help. Trends In Foreign Market Entry Mode Choices [Internet]. My Assignment Help. 2018 [cited 04 June 2020]. Available from:

For years, has been operating as one of the cheap assignment help providers in the USA. We are one of the best college paper writing services that keep service price minimal. We do not let the affordability of our service to hamper the standard of our work. We have separate teams of experts to provide report writing help . At, we believe in earning credibility, so students can pay for assignments only after getting satisfied solutions. Tough assignments bother you? Trust us with your project. You will not regret paying us to write assignments for you.

Latest Marketing Samples

N50212 Marketing Communications

Download : 0 | Pages : 9
  • Course Code: N50212
  • University: University Of The West Of England
  • Country: United Kingdom

Answer: Introduction The concepts of marketing as well as communication form important aspects of the various business organizations. Therefore, it is seen that the primary focus of the various business organizations in the present times is on the concept of marketing and they often take the help of effective marketing strategies to bring about the overall growth as well as the development of their concerned business organizations. The concep...

Read More arrow

BUSI330 Principles Of Marketing

Download : 0 | Pages : 2
  • Course Code: BUSI 330
  • University: Liberty University
  • Country: United States

Answer: Company Goals Ford Motor is a multinational automotive company founded by Henry Ford in 1903 and whose headquarters are based in Michigan. The company is divided into two brands, Lincoln brand which sells luxury cars and ford brand which sells commercial vehicles and automobiles ("Ford Motor Company: Company Information |," n.d.). Improving fuel economy for all products while adhering to regulations and addressing stabilizat...

Read More arrow

2512ICT Ecommerce

Download : 0 | Pages : 11
  • Course Code: 2512ICT
  • University: Griffith University
  • Country: Australia

Answer: Company Introduction Atlantic Technologies was founded in January 2017. Since then, it has been underperforming due to lack of resources. From January this year, the company is testing the market at the University of British Colombia. The company is located on Pacific Boulevard, Vancouver. Gen-connect Internet services hosts and maintain the company data. Solution  Atlantic Technologies enable university students to trade, buy,...

Read More arrow

MS4105 Marketing Principles

Download : 0 | Pages : 14
  • Course Code: MS4105
  • University: University Of Gloucestershire
  • Country: United Kingdom

Answer: Introduction Business activity is related to the marketing effectiveness of the organization. Sales activities of products or services need to furnish strongly so that the company can make a stand over the business market. Market involvement, product or service culture and attract people towards through the service is the concern matter in this paper. Virgin Atlantic is one of the major airline companies in the UK, and the brand name ...

Read More arrow

BBM105 Principles Of Marketing

Download : 1 | Pages : 6
  • Course Code: BBM105
  • University: Wawasan Open University
  • Country: Malaysia

Answer: Introduction  This report is an extended review of principle of marketing which was presented in the previous assignment. The organization Tiny Tapir located in Malaysia was theme of the discussion on principle of marketing. In the previous report, a complete overview of the organization such as its products, marketing approaches and target market segmentation have been discussed. Now in this report, the marketing mix approaches ...

Read More arrow

Save Time & improve Grade

Just share Requriment and get customize Solution.

We will use e-mail only for:

arrow Communication regarding your orders

arrow To send you invoices, and other billing info

arrow To provide you with information of offers and other benefits




Overall Rating



Our Amazing Features


On Time Delivery

Our writers make sure that all orders are submitted, prior to the deadline.


Plagiarism Free Work

Using reliable plagiarism detection software, only provide customized 100 percent original papers.


24 X 7 Live Help

Feel free to contact our assignment writing services any time via phone, email or live chat.


Services For All Subjects

Our writers can provide you professional writing assistance on any subject at any level.


Best Price Guarantee

Our best price guarantee ensures that the features we offer cannot be matched by any of the competitors.

Our Experts

Assignment writing guide
student rating student rating student rating student rating student rating 5/5

2115 Order Completed

97% Response Time

Kimberley Chen

MPA in Accounting

Singapore, Singapore

Hire Me
Assignment writing guide
student rating student rating student rating student rating student rating 5/5

2632 Order Completed

100% Response Time

Albert Ambrosio

MSc in Nursing

London, United Kingdom

Hire Me
Assignment writing guide
student rating student rating student rating student rating student rating 4/5

3076 Order Completed

99% Response Time

Emily Wei

Doctor of Philosophy (Ph.D) in Civil Engineering

Singapore, Singapore

Hire Me
Assignment writing guide
student rating student rating student rating student rating student rating 5/5

1896 Order Completed

95% Response Time

Herman Berens

MSc in Psychology

London, United Kingdom

Hire Me

FREE Tools


Plagiarism Checker

Get all your documents checked for plagiarism or duplicacy with us.


Essay Typer

Get different kinds of essays typed in minutes with clicks.


GPA Calculator

Calculate your semester grades and cumulative GPa with our GPA Calculator.


Chemical Equation Balancer

Balance any chemical equation in minutes just by entering the formula.


Word Counter & Page Calculator

Calculate the number of words and number of pages of all your academic documents.

Refer Just 5 Friends to Earn More than $2000

Check your estimated earning as per your ability




Your Approx Earning

Live Review

Our Mission Client Satisfaction

First time using My Assignment Help Services - First meeting with customer service was very thorough and spent time explaining. Once hired and explained what I needed, I received exactly what I had asked for. The assignment was sent to me before th...


User Id: 436537 - 04 Jun 2020


student rating student rating student rating student rating student rating

Good Job - provided exactly what I asked for. Addressed all questions in the assignment. APA formatted with references within the past 5 years. Assignment finished before the time I asked for it.


User Id: 436537 - 04 Jun 2020


student rating student rating student rating student rating student rating

Finally a wonderful work ! Satisfied by rework after escalation as expected revived the solution! Would definitely recommend my friends! Thanks


User Id: 332636 - 04 Jun 2020


student rating student rating student rating student rating student rating



User Id: 240291 - 04 Jun 2020


student rating student rating student rating student rating student rating
callback request mobile
Have any Query?