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WMBA 601 Strategic Marketing Planning

tag 0 Download 2 Pages / 311 Words tag 21-07-2021

Question:

I chose to look into aviation sales and found an American company by the name of AMJET. Their website displays messages from the CEO and others in management that seem to build on relationships. Their Theme is ‘Relationships built on trust,’ and I feel they did a good job to try and provide as much about them as a company and those who work within the company as they could. The customers who are interested in their products are investing a substantial amount of money and with that, are building relationships. They provide photos of different employees along  with information as to who are the experts are and why. The site was simple and well organized. They provide links to different products along with the ability to provide more research into certain subjects and contact information. I felt they were reaching out to American customers just by the choosing of the name ‘AMJET’ in addition, most of the colors were only red, white and blue; even the aircraft that were on display seemed to be red or blue with a white base.
I chose to look into aviation sales and found an American company by the name of AMJET. Their website displays messages from the CEO and others in management that seem to build on relationships. Their Theme is ‘Relationships built on trust,’ and I feel they did a good job to try and provide as much about them as a company and those who work within the company as they could. The customers who are interested in their products are investing a substantial amount of money and with that, are building relationships. They provide photos of different employees along  with information as to who are the experts are and why. The site was simple and well organized. They provide links to different products along with the ability to provide more research into certain subjects and contact information. I felt they were reaching out to American customers just by the choosing of the name ‘AMJET’ in addition, most of the colors were only red, white and blue; even the aircraft that were on display seemed to be red or blue with a white base.
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My Assignment Help. 'WMBA 601 Strategic Marketing Planning' (My Assignment Help, 2021) <https://myassignmenthelp.com/free-samples/wmba601-strategic-marketing-planning/consumer-marketing.html> accessed 23 March 2023.

My Assignment Help. WMBA 601 Strategic Marketing Planning [Internet]. My Assignment Help. 2021 [cited 23 March 2023]. Available from: https://myassignmenthelp.com/free-samples/wmba601-strategic-marketing-planning/consumer-marketing.html.


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