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CX770007 :international marketing

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CX770007 International Marketi ...

Answer: In the current competitive industry, international marketing has become an important initiative in terms of expanding business (Keillor, Hult & Babakus, 2015). In other words, it can be ...

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CX770007 International Marketi ...

Answer: Introduction Lemon & Paeroa or L&P is a popular soft drink which is manufactured in the country of New Zealand. The recipe started with simply adding lemon juice to carbonated mine ...

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How cultural distance influenc ...

Chang, Y. C., Kao, M. S., Kuo, A., & Chiu, C. F. (2012). How cultural distance influences entry mode choice: The contingent role of host country's governance quality. Journal of Business Research, 6 ...

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International entrepreneurial ...

Covin, J. G., & Miller, D. (2014). International entrepreneurial orientation: Conceptual considerations, research themes, measurement issues, and future research directions. Entrepreneurship Theory a ...

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Japan's Agri-food Sector and t ...

Dyck, J., & Arita, S. (2014). Japan's Agri-food Sector and the Trans-Pacific Partnership. ...

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Knowledge acquisition for the ...

Fletcher, M., & Harris, S. (2012). Knowledge acquisition for the internationalization of the smaller firm: Content and sources. International Business Review, 21(4), 631-647. ...

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A new generation of trade poli ...

Friel, S., Gleeson, D., Thow, A. M., Labonte, R., Stuckler, D., Kay, A., & Snowdon, W. (2013). A new generation of trade policy: potential risks to diet-related health from the trans pacific partnersh ...

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Foreign market entry mode choi ...

Laufs, K., & Schwens, C. (2014). Foreign market entry mode choice of small and medium-sized enterprises: A systematic review and future research agenda. International Business Review, 23(6), 1109-11 ...

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Bilateral and regional trade a ...

Lester, S., Mercurio, B., & Bartels, L. (Eds.). (2016). Bilateral and regional trade agreements: Commentary and analysis(Vol. 1). Cambridge University Press. ...

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Marketing communication strate ...

Petersen, J. A., Kushwaha, T., & Kumar, V. (2015). Marketing communication strategies and consumer financial decision making: The role of national culture. Journal of Marketing, 79(1), 44-63. ...

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Improving regulatory capacity ...

Walls, H. L., Smith, R. D., & Drahos, P. (2015). Improving regulatory capacity to manage risks associated with trade agreements. Globalization and health, 11(1), 14. ...

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The influence of organic organ ...

Wei, Y. S., Samiee, S., & Lee, R. P. (2014). The influence of organic organizational cultures, market responsiveness, and product strategy on firm performance in an emerging market. Journal of the Ac ...

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Referencing Related to CX770007 international marketing

COVIN, J. G., & MILLER, D.

International Entrepreneurial Orientation: Conceptual Considerations, Research Themes, Measurement Issues, And Future Research Directions.

In-text: ((Covin & Miller, 2014))

Your Bibliography: Covin, J. G., & Miller, D. (2014). International entrepreneurial orientation: Conceptual considerations, research themes, measurement issues, and future research directions. Entrepreneurship Theory and Practice, 38(1), 11-44.

DYCK, J., & ARITA, S.

Japan's Agri-food Sector And The Trans-Pacific Partnership.

In-text: ((Dyck & Arita, 2014))

Your Bibliography: Dyck, J., & Arita, S. (2014). Japan's Agri-food Sector and the Trans-Pacific Partnership.

FLETCHER, M., & HARRIS, S.

Knowledge Acquisition For The Internationalization Of The Smaller Firm: Content And Sources.

In-text: ((Fletcher & Harris, 2012))

Your Bibliography: Fletcher, M., & Harris, S. (2012). Knowledge acquisition for the internationalization of the smaller firm: Content and sources. International Business Review, 21(4), 631-647.

FRIEL, S., GLEESON, D., THOW, A. M., LABONTE, R., STUCKLER, D., KAY, A., & SNOWDON, W.

A New Generation Of Trade Policy: Potential Risks To Diet-related Health From The Trans Pacific Partnership Agreement.

In-text: ((Friel et al.,2013))

Your Bibliography: Friel, S., Gleeson, D., Thow, A. M., Labonte, R., Stuckler, D., Kay, A., & Snowdon, W. (2013). A new generation of trade policy: potential risks to diet-related health from the trans pacific partnership agreement. Globalization and health, 9(1), 46.

LAUFS, K., & SCHWENS, C.

Foreign Market Entry Mode Choice Of Small And Medium-sized Enterprises: A Systematic Review And Future Research Agenda

In-text: ((Laufs & Schwens, 2014))

Your Bibliography: Laufs, K., & Schwens, C. (2014). Foreign market entry mode choice of small and medium-sized enterprises: A systematic review and future research agenda. International Business Review, 23(6), 1109-1126.

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