management

3 Pages

Business Management

1. Critically analyse, evaluate, define and discuss market research methodologies, applications and environmental influence and strategic value in relation to marketing in International, regiona ...

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Assignment

Subject

Management

3 Pages

Business Management

Type

Assignment

Subject

Management

8 Pages

ENSU 2P01 Environment Sustainabilty

Your paper should outline, examine, and critically analyze key components of the issue/topic, including: • What is the issue? Why is this issue important? How did we get here? What are the caus ...

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ENSU 2P01

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Assignment

Subject

Management

University

Brock University

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1) What are the underlying assumptions about people in organisations and how they should be managed in Kotter’s (1995) approach to change management? Consider all the schools of management thought that you have studied and select elements from different theories and historical periods to build the arguments linking the theories with specific aspects of Kotter’s (1995) approach.

2) Describe an organisational change initiative that you have experienced at work using Kotter’s (1995) framework. How well does the 8-step transformation process describe your experiences? What are the strengths and what are the limitations of the theory?

3) Research the famous change management case Shell’s Downstream One (you can start from this article: Rossi, Ben. (2013). Shell delivers 'milestone' upgrade project. Information Age. Who do you think are the stakeholders of this initiative? Which do you think are the sources and indicators of the power of the different stakeholder groups you can identify?

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