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216MANEL Economic and Financial Management

Question

Answered

Question:

We are required to use a company that no Longer exist in UK. Example. BLOCKBUSTER, THOMAS COOK, HOME BASE. For the 1500 word count report. Executive summary and Introduction is required in this report.

Learning Outcomes and Tasks

Completion of this assignment will address the following learning outcomes:

1. Identify and evaluate the impact the economy has on business organisations

2. Appraise and apply economic theory to a range of contemporary business contexts.

3. Analyse the micro and macro-economic forces on contemporary business.

Task:

Title: Economics and the business

You are required to identify and research an organisation that has failed. You are to produce a 1,500 word analysis in report format on the micro and macro-economic factors that led to the failure.  Your report should review and reflect your knowledge and theory of economics. It must include an analysis of the impact of the mirco and macro environmental factors in relation to you chosen organisation. Your audience are the attendees of a regional CMI workshop. You should cover learning outcomes 1, 2 & 3.  Your choice of organisation should be agreed with your tutor during tutorials.

Format & Content

Front Cover :

  • Programme Title
  • Module Code and Title
  • Assignment Title
  • Student Details

Executive Summary (250 words, max)

  • General Introduction of the whole assignment and what you have done:
    • What the Module is about
    • What the assignment is about
    • The name of your chosen Company for this assignment and why you made that choice

Table Of Content.  The page numbers should be properly aligned.

Introduction : (150 words, max)

  • Introduce how Economic links with Business
    • How Businesses use Economic Models such as PESTLE, SWOT, PORTERS FIVE FORCES, Etc for decision making.
    • Introduce the next section of the work here

Economic Impact On Business Organisations : (400 words max)

  • Macro-Economic Factors Analysis using appropriate Model (PESTLE)
  • Micro Economic Factors Analysis using appropriate model (SWOT)
  • Clear illustrations of how the above factors impact on Business operations and how any of them can lead to Business closing down

Impact Of Micro & Macro Economic Factors On (Your chosen company)

  • Background of your chosen Business (100 words)
    • How long they have been in Business
    • What was their product(s) – You might wish to use Porters 5 Forces here. No stress, though!
    • When they went into dissolution/liquidation
  • MICRO Economic Analysis of your Chosen Company (200 words).Use appropriate model
    • This MUST be strictly for the chosen company and NOT generic.
    • The positive and negative impacts of each of the factors MUST be discussed and a recommendation made.
  • MACRO Economic Analysis of your Chosen Company (200 words). Use appropriate model
    • This is for your chosen company and NOT generic.
    • Positive and negative impacts must be discussed
    • Clear recommendations must be made
  • Recommendations:(100 words)
    • What should have been done differently by your chosen company not to fail?

216MANEL Economic and Financial Management

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