Assessing the Suitability of a Country for a UK Business School Satellite Campus

You have just been offered a placement in the International Office in a successful Business School in the UK. As part of your induction, your new manager explains that the Business School is considering establishing a ‘satellite campus’ in another country. As part of your placement, she has asked you to examine one of the possible destinations and produce a report which evaluates that country’s overall suitability and attractiveness (from the perspective of a UK Business School opening a satellite campus there). The International Office has no prior experience in this area; however, the university attracts many students from the following eight countries and you are required to select one of them as the focus of your report:

 

•  Australia
•  Belgium
•  Canada
•  Czech Republic  

•  Egypt
•  Peru
•  Philippines
•  South Africa

 

Your report should identify and appraise the most relevant political, economic, socio-cultural, technological, ecological and legal factors in your chosen country’s business environment (from the perspective of a UK Business School interested in the idea of establishing a satellite campus there). By synthesising and critically reflecting upon your evidence, you should also identify the most significant opportunities and threats facing your Business School if it decides to establish a satellite campus in that country.