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Analyzing the Business Environment and Organizations in a Country

Analyzing the Business Environment

The report will require an analysis of the general business environment in the country that the student has been allocated as well as relevant information on the organisation that they have chosen. In particular, students should attempt to relate specific aspects relating to the type and nature of the organisation with the main factors, issues and considerations affecting the business environment in thatcountry. The report should include relevant tables, graphs andstatistics, together with an accompanying commentary of these, in order to provide specific details – especially with regards to the business environment. Students will also be expected to develop some of their discussions around at least one appropriate analytical framework e.g. PESTLE analysis and Porter’s 5 Forces (it is  recommended that students should avoid including SWOT analysis in their reports). Support for the development of thereport will be provided by tutors during the seminars, which will also include more general exercises anddiscussions that are related to the material that has been covered in the module. A template for the  suggested structure of the report has also been posted on moodle.

Demonstration of an understanding of the global context in the business environment

Demonstration of an understanding of the nature of organisations

Your report will be assessed against the following criteria (further details in the rubric at the end of this assessment brief):

• Information on the selected business organisation (20%)

• Discussion of the allocated business environment (20%)

• Application of an appropriate analytical approach (25%)

• Use and application of appropriate data and examples (15%)

• Structure of and quality of writing in the report (10%)

• Presentation and referencing (10%)

For students who are offered a resit you are required to improve and resubmit your original work as well as adding a further reflective commentary discussing what you have learned from the process.

You must resubmit your work using the specific resit Turnitin link on Moodle. You should:

1. Review your previously submitted work and read carefully the feedback given by the marker.

2. Use this feedback to help you revisit and rewrite your work, improving it in the areas identified as weak in the original marking process

3. Include with your resubmission an additional reflective piece of up to 300 words (ideally at the start of the document before the report itself) on what you understand was weak, how you set about addressing this and what you have learned from this that may help you with further assignments. You should address the following specifically:

i) Identify tutor feedback points on your original work and identify where/how the resit work has changed (give page number) in response to feedback

ii) Identify the lessons you have learnt from doing the resit

iii) Reflect on how your feedback and this process will help you improve future assignments

If you did not submit work at the first opportunity you cannot reflect on your feedback. However, you are still required to submit a reflective piece in which you identify your reasons for non-submission, the implications of non-submission for your future success and how you propose to address this in the future.

If you were deferred at the first assessment opportunity you do not need to include the reflective piece as this is a first submission at a later date, not a resit.

The original marking criteria will still apply (see marking grid below) except that the 10% weighting for presentation and referencing will be awarded instead to your reflective piece.

How will we support you with your assessment?

• Frequently asked questions and their answers are posted on the module’s Moodle site.

How will your work be assessed?

Your work will be assessed by a subject expert who will use the marking grid provided in this assessment brief. When you access your marked work it is important that you reflect on the feedback so that you can use it to improve future assignments.

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