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QAB020X618H Managing Innovation

Question

Answered

Question:

The module is assessed by an individual report. The report should be comprised of the following three sections:

  1. Theoretical Explanation. Describe, in detail and in your own words, one or two innovation theories covered in the module. Deep knowledge of one major innovation theory will be enough as a basis for a high mark, and you should not choose more than two innovation theories.
  2. Theory Application. Apply your chosen theory (or theories) to explain one or more products and/or services for your selected organisation. You may also wishto use your chosen theory to explain how these product/services evolved.
  3. Future Development. Apply your chosen theory (or theories) to recommend possible future development pathways of your products or services for your selected organisation.

Instructions for assessment Choose one from the following list of organisations for your assignment:

  1. OLO
  2. LIME
  3. VINTED
  4. GETIR
  5. ZOPA

Formative work in weekly seminars will guide you through the analytical techniques and processes required to complete the task.

What is an Innovation Theory

For the purposes of this report, you can consider an innovation theory to be any theory, or framework, covered in the coursework. As such, you could use - Theories: Blue Ocean Strategy and Disruptive Innovation Theory.

Frameworks: Business Process Reengineering, Business Model Canvas, knowledge conversion (SECI), knowledge creation, any of the 55 business models. Do not use the strategy tools covered in week 2 as these were for revision.

How will your work be assessed?

The indicative marking scheme for your report is as follows.

  1. Theoretical Explanation : Section 1 as highlighted previously. Range and understanding of sources, synthesis and focus on relevant ideas.
  2. Theory Application : Section 2 as highlighted previously. Organisation/coherence of argument, support through examples, details, quotations, and references, critical approach.
  3. Future Development: Section 3 as highlighted previously. Organisation/coherence of argument, support through examples, details, quotations, and references, critical approach.
  4. Imagination: Evidence of creativity and foresight in reflecting on course materials and articulating a novel and interesting picture of the student’s innovation.
  5. Presentation: Length, use of academic conventions, grammar, paragraphing, layout, proofreading. This marking scheme is merely indicative and will not be held to rigidly in assessing students’ reports. Your final mark for your report will be presented as an un-weighted mark out.

Your work will be assessed by a subject expert. Feedback will be given in the Turnitin/Grademark system with script comments plus overall points. When you access your marked work it is important that you reflect on the feedback so that you can use it to improve future assignments.

Some of the principal literature, theories, models, and frameworks of innovation from the module. Marks will also be awarded for your imaginative use of concepts from within and beyond the innovation literature to explain and predict the development of your chosen innovative products, services, or processes.

QAB020X618H Managing Innovation

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Tellus molestie nunc non blandit massa enim nec dui. Tellus molestie nunc non blandit massa enim nec dui. Ac tortor vitae purus faucibus ornare suspendisse sed nisi. Pharetra et ultrices neque ornare aenean euismod. Pretium viverra suspendisse potenti nullam ac tortor vitae. Morbi quis commodo odio aenean sed. At consectetur lorem donec massa sapien faucibus et. Nisi quis eleifend quam adipiscing vitae proin sagittis nisl rhoncus. Duis at tellus at urna condimentum mattis pellentesque. Vivamus at augue eget arcu dictum varius duis at. Justo donec enim diam vulputate ut. Blandit libero volutpat sed cras ornare arcu. Ac felis donec et odio pellentesque diam volutpat commodo. Convallis a cras semper auctor neque. Tempus iaculis urna id volutpat lacus. Tortor consequat id porta nibh.

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