The word Alliteration is derived from Latin word Latira which means the letters of alphabets. It is a stylistic tool where a number of words having the same first consonant sound, occur close together in a series. Alliteration plays an essential role in prose and poetry. It gives an effect of music in the texts that in turn enhances the pleasure of reading any kind of literary piece. Alliteration makes the recitation and reading of the prose and the poetry more appealing and attractive to the readers which in turn help the readers to learn faster and very easily. Above all, alliteration adds beauty and flow in any piece of literary writing. In the industry of marketing, alliteration helps in remembering the names of the different brands which helps the brand to promote the brand name and make people aware of the brand. This stylistic device helps in attracting customers and in turn enhances the revenue generation with the increase in the number of sales.
The two sentences mentioned above are alliterative as the same first letter words occur close together and hence produce alliterations in the sentences. It is to be noted that alliterations is not dependent on the letter but on the sounds. Thus, cigarette chase is not alliterations whereas the phrase not knotty is.
Examples of alliteration:
Alliteration is seen in the different names of the companies. Alliteration make the company names easy to remember and also catchy. Some of the common example are:
Alliterations is common in poeple’s names making the names of the people more prominent and easy to memorize. Due to the alliterative impact on the names, it is easy for everyone to remember the real and the fictional people and their names stand out in the minds of the people.
Alliterations are commonly seen in literature studies also. The common examples are:
‘”The fair breeze blew, the white foam flew.
The furrow followed free;
We were the first that ever burst
Into that silent sea.” – From the Samuel Taylor Coleridge’s “The Rime of the Ancient Mariner”.
In the above quoted lines, we see the letters b, f and s in the phrases “breeze blew”, “foam flew”, “furrow followed” and “silent sea”.
“His soul swooned slowly as he heard the snow falling faintly through the universe and the faintly falling, like the descent of their last end, upon all the living and the dead”.
Various parts of the above quoted lines show alliterations which is a prose by James Joyce. Alliteration is seen in the letters s and f in the phrases “ swooned slowly” and “falling faintly”.
“From forth the fatal loins of these two foes;
A pair of star-cross’d lovers take their life.”
In the above quoted lines, alliteration with the letters f and i in seen in the words “ forth, fatal, foes” and “loins, lovers and life”.
“Up the aisle, the moans and screams merged with the sickening smell of woollen black clothes worn in summer weather and green leaves wilting over yellow flowers.”
In the above extract alliteration with letters s and w is seen in the words screams, sickening, smell, summer, weather and wilting.
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