Question : Introduction (1 page) In the introduction, paraphrase the below scenario using APA format and describe what steps you would take to analyze and evaluate the advertising director’s proposal using break-even analysis. You are the plant accountant for a company that makes a popular brand of basketball shoes. Currently, your company sells 1,000 pairs of shoes each month for $100 apiece. The variable costs are 40% of sales, and t...
Questions: Note: This reference paper is Issued for guidance purposes only. Students need to follow the guidelines provided in the Module Study Guide, Assessment and Marking Criteria and use their research and presentation skills.What should be your topic? Is Internet Marketing a viable Promotional Tool? (A case study of “Chosen Company”) Which Company / Brand you should select? You must select a company or brand of your choice co...
Task Introduction Marketing Theory (MARK) introduces students to central theories in marketing. Focus will be on classical as well as contemporary marketing theories. The course has a theoretical rather than a descriptive and normative character. Rather than proposing best practices of marketing the course focuses on classical and contemporary marketing theories and marketing as a science. Learning Outcomes Learning outcomes are presented in...
Question: This document is designed to provide you with a more detailed description of the assessment criteria and project specifications for Assignment Please keep in mind that you are accountable for the contents of this document when your Assignment 2 is evaluated. Note: the pages indicated below (as well as in the Individual Assignment 2 Brief Description document) are suggested minimum lengths. There are no penalties for w...
Task Management Case Study- AD Lib Communication Background Information: Ad Lib Communication was founded in 1977 by its actual president, Mr. Charles Martin, under the name Martin Advertising Ltd. At that time, Mr. Martin was a young artist, full of creative ideas and ambitions. He had already realized then that advertising would become a crucial part of marketing and part of our every day life. Charles was a visionary and had big ...
Answers: The Big Electric Vehicle Company is a large electric vehicle manufacturing company, which organizes the electric vehicles it manufactures into three families: a family of luxury electric vehicles, a family of mid-feature electric vehicles and a family of low-cost electric vehicles. One plant outside Paris assembles two models from the family of mid-featured electric vehicles. The first model, the “Zoomy” electric vehicle, is...
Task: The paper must follow APA format. You can reference The Publication Manual of the American Psychological Association for proper instruction. A few other requirements specific to this paper include: Please include an Executive Summary at the beginning of the document (an abstract) which summarizes the content of the document. Please use subheadings to help the reader understand the structure of the paper (typically t...
Task: Using Dummy Variables Your company manufactures and sells hybred Rose Bushes through the internet. You want to create a forecasting model that includes unit price and a whether the company offers free freight as an incentive (the dummy variable). Use Excel to create a Predictive formula generated with Excel in the space below the data table. The "Creating a dummy variable for Regression" video hyperlink to follow for thi...
Answer:- Introduction: This report has been prepared to evaluate the sales forecast of BMW. BMW is one of the biggest car manufacturing firms. The organization has been established in 1917. Following is the current financial data of the company: Financial Data Total assets 178.35 Total equity 15.07 Operating Income 8.68 Net Income 20.21 Revenues 136.26 ...
Question: Research paper on Tourism and Past and Present Technology Between 2000-2011IntroductionTechnological advancement and tourism have stayed working hand in hand for centuries. Subsequently, since the 2000, Technologies have been changing tourism internationally. Emblems of Progress in Technology have indisputably altered both occupational applies and plans as well as commerce arrangements. The formation of the Computer Reservations System...
Questions: Analyse The Industry Context Of The Company, Considering Both The Competition And The Other Forces, And Discuss The Attractiveness Of The Industry. Analyse The Resources And Capabilities Of The Company And How They Contribute To a Position Of Sustainable Competitive Advantage. Answers: Introduction The pharmaceutical industry has evolved as one of the most critical and controversial industry all over the world due the ri...
Questions: Find Two Or Three Articles In The Library That Encompass One Of The Following Marketing Topics Controversy In Ads Lifestyle Campaigns Target Marketing The Global View Emotional Advertising Marketing The Economy Devise Your Own Story That Fits In One Of The Categories Listed. Answers: Introduction According to Cui (2015), target marketing is the process, which enables the company to target the audience in an effective way possi...
Questions: What Laws Are Being Proposed That May Affect Marketing Strategy And Tactics? What Federal, State, And Local Agency Actions Should Be Watched? What Is Happening In The Areas Of Pollution Control, Equal Employment Opportunity, Product Safety, Advertising, Price Control Etc., That Is Relevant To Marketing Planning? What Does The Company Expect In The Way Of Inflation, Material Shortages, Unemployment, And Credit A...
TMA Topic and requirements Innovation is a crucial element for economic and organizational success. If a company wants to compete it must be both adaptive and creative. The focus of this TMA is to select an example (preferably a local example) of organizational innovation associated with its business functions- marketing and/or operations management- and analyze the importance of this innovation. This TMA is not about innovative products, b...
Task This assignment will be about planning a business based on a hypothetical case. This assignment will be written as an essay form and the length for this essay will be 4 pages (including introduction and conclusion). Please cite and include all the websites of the research sources that you use for this assignment. Topic Summary: A Small Business Owner has approached you. She wants to open a bakery in downtown Sydne...
Task: Section A - Students are to complete Question 1 and Question 2 Expected total word count for EACH question regardless of how many parts is 700. Provide in-text citations and reference list for each question. Indicate the question number you are answering.Question 1: You are the newly appointed Marketing Manager for a luxury fashion brand Sunsliver (fictional brand) specializing in women’s bikinis and beach wear with 80% of sales to the f...
Question: The aim of the assessment is to enable you to apply the knowledge gained during the module. You are required to choose an organisation from a sector of your choice or a sector from your degree subject sector : 1.Analysis of the strengths, weaknesses, opportunities and threats (SWOT) facing the organisation based on properly referenced sources. 2.Identification of the organisation’s key service marketing challenges (Weakness and T...
Task Length: minimum 250 words Assignment: Assume that you have graduated or that you are near graduation and that I am an employer (my title and company name are below). Write an unsolicited cover letter to me seeking a job in your field. Cover letters, also known as application letters, accompany a resume, but you are not asked to include a resume for this assignment. The focus is on letter writing. Solicited letters are ...
The brand must be a made-up one, and the campaign ideas must be original. You might have an idea for a new service or product, for re-positioning or refreshing an existing brand, for re-launching an old brand, or for a charity, public health or safety campaign. It is important to remember that this is not a new business pitch, or a marketing pitch, but an advertising campaign pitch. Focus on the communication issues, not on the marketing i...
Choose a learning theory--- Behaviorist, Cognitive, and Constructivist... and design a brochure or flyer advertising an educational service for college-level students. Some examples you may choose include learning groups, support services, tutoring services, supplemental instruction, et cetera. Watch the following tutorial if you need help on creating a brochure in Microsoft Word. Howtech. (2013). How to make a brochure in Microsoft Word [Video]....
Task: Relationship of Assignment to Learning Outcomes (Refer Course Guide). L.O. 2. Demonstrate knowledge of generally accepted accounting practices.Although these are projected statements, they are prepared on the same basis as historical statements. Some of the transactions will help you understand the impact of accounting policies such as depreciation and accrual accounting with the latter especially evident when comparing the Income Statemen...
Task Hohner Musikinstrumente GmbH & Co. KG: Break-Even Analysis Helmut Schmidt recently had been promoted to product manager for Hohner Musikinstrumente GmbH & Co. KG, the world’s foremost manufacturer of harmonicas, accordions, melodicas, and ukuleles. He was sitting at his desk in Trossingen, Germany, reviewing his first assignment, which had just come from the company’s senior executive team. Schmidt, a marketing major...
Question: TMA Topic overview: Business Plan One vehicle for acquiring an understanding of the entrepreneurial process is through the preparation of a start-up business plan. The focus of this TMA is to select a business idea and create a complete and persuasive mini- business plan. Writing a business plan requires you to ask tough questions about the nature of the business. What are the benefits of your product or service? What is the tar...
Task Assessment brief: 1. You are required to prepare a Business Plan for a Travel or Tourism company based on the business idea generated in Assessment. 2. Using your chosen travel or tourism business idea, you are expected to develop a business plan detailing the establishment of a small to the medium-sized tourism business and its first year of operation. For each business decision, you are required to provide references to...
Question: Deacon, a large manufacturer of plumbing supplies, wants to introduce a product that increases water pressure. The target market is several hundred thousand businesses (e.g., restaurants) that have a problem with water pressure. In a study conducted by Deacon, 80% of business owners who tested the product said they “definitely would buy it” at some point in the future. With an end-user price of $500 (plus plumber&rs...