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Marketing Analytics  

Referencing Styles : APA | Pages : 6

1. Discuss the importance of different TV attributes in determining consumers’ preferences.  MIS784 - Marketing Analytics Assignment 2 – Trimester 2, 2019 Page 5 2. Identify the product profile for SONY which is likely to get the highest market share. How  much market share can that product obtain? (Hint:  a. For each respondent, first calculate the part-worths of attributes using regression.  b. Construct al...

Read More arrow Australia Toorak Marketing marketing analytics Deakin Business School Mis784 
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Marketing Analytics   Solved

Referencing Styles : APA | Pages : 4

1- Read the material on this topic from Wikipedia and Forbes in the attached PDF. 2- Skim the Powerpoint Presentation (attached) on Marketing Analytics. 3- Find an article of interest to you that explores the how, why, and payoff of using analytics and big data in marketing. 4- Write a one page abstract of your chosen article. Your abstract should include a complete citation of the article. (40 points) 5- Discuss the major take-ways or key learni...

Read More arrow United States Lincoln Management Information Technology University of Lincoln Masters in Business Administration 
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Marketing Analytics   Solved

Referencing Styles : Harvard | Page : 1

Make a Brief analysis or literature review of your topic area— this section should address issues associated with marketing analytics strategy, benefits, challenges and technology needs.

Read More arrow Australia Ashburn Management Professional skills in Engineering University of Melbourne Masters in Business Administration 

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