Task Assignment - Media relations/media releases Each student will find a current news release and review it keeping in mind news values and the importance of events. Students will critique their media release and identify three strengths and three weaknesses of the release – can be listed in point form. Students will then rewrite their News Nelease in order to improve it. Tips: Pick a bad news release Also, since this is a practice assi...
Task: Question 1 The PDC is a government agency tasked with supporting the development of the Oman economy. One of PDC`s key strategies is to support the diversification of the economy away from a reliance on oil. One of the initiatives under considerations is the construction of a new business complex. The complex will be located near the international airport and will consist of a number of purpose built business units. PDC is also expected t...
Task This assignment will be about planning a business based on a hypothetical case. This assignment will be written as an essay form and the length for this essay will be 4 pages (including introduction and conclusion). Please cite and include all the websites of the research sources that you use for this assignment. Topic Summary: A Small Business Owner has approached you. She wants to open a bakery in downtown Sydne...
Task Prepare a report on the market for organic foods in the United States. The paper is to be a report on the market for organics, using the determinants of demand, determinants of supply, and how supply and demand determine price. The focus of the paper should not be on the health benefits of generic goods, but on the demand, supply and price dynamics of the market for generic foods. Your paper should have an introduction, body and co...
Questions: 1) What is the competitive strategy used by TOMS Shoes Company? 1 mark 2) Identify opportunities and threats as well as strengths and weakness of the company. (Illustrate them within a table ). 2 marks 3) Describe the roles of directional, marketing, operations and human resource strategies in the overall well-being of TOMS Shoes Company. 2 marks. Assignment Questions (5 Marks) Based on the text about TOMS Sh...
Scenario: You are working for a company that is looking to interview people who have experienced struggles in Canada and who have returned to their homeland, only to find that it isn’t as they remembered. Your supervising director heard of Bibinaz’s newly published article on moving back home, but she doesn’t have time to read it (those execs are always so busy…). To save her time, she asks you to read the article, summar...
Learning outcomes 1 Utilise the understanding of development for connectivity between heterogeneous platforms and programming languages, using Service Oriented Architectures 2 Design and evaluate appropriate remote services 3 Analyse, design and implement a mobile web application with data persistence capability with an appropriate user interface, for a business scenario and given user requirements Case Study IT Magazine A magazine called &l...
1. Following are few other instructions that are required to be followed while writing the assignment 1 and discussion activities. 1. using research. Most academic answers should be based on research, rather than opinions or personal experiences. The only exception should be if asked about your experiences or opinions. 2. using scholarly sources. Scholarly sources are always preferable to non-scholarly sources. You can get scholarly sources onlin...
Assignment 1 (group presentation) For this assignment you should form groups of three and select a New Zealand based company. This group assignment is worth a maximum of 30% of marks for this BIBM 654 paper overall and corresponds to Learning Outcome 1 and 2. This assignment consists of three parts. First you need to identify the target market of your chosen company. Then, unpack and describe the company’s current marketing communication st...
Quesitons: Individual-written essay (online assessment) of a strategic change plan For an organisation of your choice, you should formulate a strategic change plan either for the operations of an existing international business or for organisation intending to internationalise. The strategic change plan should be based on a detailed strategic audit and evaluation of strategic option(s). Strong rationale should be provided for the chosen st...
Question: Task (a) Avril runs a construction business, whose services she advertises in local print and online media. Belinda contacts Avril to have a shed built and provides a description and drawing of the planned shed. Avril responds by return and quotes a price of £750 in writing, with the stipulation that the offer remains open for a period of seven (7) days. Belinda emails Avril within the 7-days period that she will not accept th...
THE COFFEE CRISIS OF 2000 TO 2004 The cultivating, processing and retailing of coffee is a big industry. Yet, the late 1990s and early 2000s marked something of a crisis for coffee producers. During this period the world supply of coffee rose relative to demand, causing a slump in the price. The trend in the average price of coffee (there are many varieties and prices) between 1996 and 2009 was having reached $180 per lb in May 1997 (an imperial ...
Task: Individual Assignment 3 Discussion on Chapters 13,14, 16, and 17 (50 pts): Presentations on Module 05 and 06 Instructional Materials, articles “Can Sales Promotions Go Global?” and "How ‘social’ are social media? A cross-cultural comparison of online and offline purchase decision influences”, HBS case “Diageo: Innovating for Africa” and “L’Oréal Global Brand Local Knowledge&rd...
The assessment for this course comprises of 2 individual assignments. You should be using the same brand for both so that Assignment 2 follows on from Assignment 1. Please note that although both assignments are practical, I will still expect you to engage with the academic literature and do research. You should access marketing-specific journals (e.g. Journal of Consumer Research, Journal of Marketing Management, Journal of Macromarketing, ...
Question: Instructions In this assignment, you will undertake a formal analysis of an advertisement of your choice with reference to analytic terms and concepts discussed in Week Three of the course. The purpose of this exercise is to demonstrate your ability to explain how your chosen ad communicates particular ideas about the product it sells and the wider society in which it is located. In doing so, you should draw on concepts intro...
Question: An Analysis and Evaluation of the Theory of Unpleasant Symptoms Background Understanding symptoms of patients is important because symptoms are among the most common reasons that patients seek health care.Experiencing multiple concurrent symptoms, as opposed to single symptoms, has more negative effects on patient outcomes.In addition, multiple symptoms can hinder accurate patient assessment,diagnosis and treatment,which in turn can ...
Questions: To complement our course goals, this assignment offers an opportunity for you to complete a short research and analysis paper of a topic you are both interested in and is relevant to international business.This assignment also offers you the opportunity to reflect on links between international recent events (video case and articles) and concepts covered in our course.This is an individual assignment. Assignment ContentsFor thi...
Question: Learning outcomes Demonstrate the following knowledge and understanding Traditional and new digital marketing communications disciplines and the manner in which these are deployed, dependent on the brand and the target audiences. Demonstrate the following skills and abilities Newer methods of marketing/communications and develop an integrated marketing communications plan utilising digital methods. What am I required to do i...
Question: This assessment is designed to assess the following Module Learning Outcomes: MLO 1: Have developed a critical understanding of marketing metrics, evaluation, and analytics, particularly in the context of digital marketing. MLO 2: Develop appropriate analytical and critical evaluation skills to support organisational decision making for marketing. MLO 3: Analyse and assess digital marketing strategies through deployment of relev...
Question: Case Study: Mary Kay, Inc.: Building a Brand in India Sheryl Adkins-Green couldn't ask for a better assignment. As the newly appointed vice president of brand development at Mary Kay, Inc., she is responsible for development of the product portfolio around the world, including global initiatives and products specifically formulated for global markets. She is enthusiastic about her position, noting that, “There is tremendo...
In Unit 1, you have been introduced to rhetoric and how we experience it everyday whether we are conscious participants or passive consumers. Every day, we receive marketing letters in the mail, which, along with television advertisements, are the most common form of rhetoric we encounter on a daily basis. In this discussion activity, you will have the opportunity to both create and analyze this type of advertisement. Usually you cannot watch a n...
Questions: Here’s your End-of-Term Assignment! Remember, you have been given access to this Assignment by December 16 at 6:30pm and it is due to be submitted by you to our course D2L under ‘Assessment’ à‘Assignments’ by 10pm on December 20. This Assignment is worth 25% of your course grade and you will be graded according to the rubric below. Please note that you cannot use the five-day grace period for th...
Task: It is to be completed in phases. Please refer to the Course Shedule at the bottom of the Syllabus and to the weekly modules for information Phase I: Theory/Hypotheses: In this first phase, a theory is built about leadership behavior or leader ethical behavior and how those behaviors impact employee performance. Each student or group (as the case may be) will interview at least two people; the people interviewed must be employed full-time...
Task : Summation Paper Assignment Instructions Overview The Summation Paper Assignment tests the student’s ability to look at three groups; leadership, management, and followership, and how these three groups’ collaboration efforts are affected in their place of employment or have been affected in one of their previous places of employment. The assignment will also allow students to reflect on how stress/burnout and replenis...
Question: Information Technology: Contracts and Agreements Case Study Description You will write a 4–5-page paper in current APA format that focuses on 2 case studies from each week’s reading. Each paper must include at least 4 references in addition to the course textbooks and the Bible. Each week there is a different set of cases for you to review. You must review them separately following the instructions below: Revi...