Questions: Demonstrate a Sound Understanding Of What Is Meant By The Organisation’s Internal Analysis And The Mct’s That Can Be Applied. Critically Evaluate The Organisation’s Internal Environment Utilising These Mct’s. Demonstrate a Sound Understanding And Critical Analysis Of What Is Meant By Mission, Vision And Values And The Importance Of Aligning These With Internal Stakeholders And The Corporate Social...
Answers: Introduction Financial and market performance highlights how an entity is operating, and extent to which its financial objectives has been accomplished (Gartenberg, Prat and Serafeim 2019). Hence, this report aims to evaluate the market performance of Western Digital Corporation and its competitors by using Dupont analysis and other significant ratios. Overview of the Companies Western Digital Corporation is the world’s leading...
Question: This assessment is designed to assess the following Module Learning Outcomes: MLO 1: Have developed a critical understanding of marketing metrics, evaluation, and analytics, particularly in the context of digital marketing. MLO 2: Develop appropriate analytical and critical evaluation skills to support organisational decision making for marketing. MLO 3: Analyse and assess digital marketing strategies through deployment of relev...
Task This assessment is designed to assess the following Module Learning Outcomes: 1: Have developed a critical understanding of marketing metrics, evaluation, and analytics, particularly in the context of digital marketing.2: Develop appropriate analytical and critical evaluation skills to support organisational decision making for marketing.3: Analyse and assess digital marketing strategies through deployment of relevant web/mobile analytical...
Question: Module learning outcomes: 1. Knowledge outcome – You will be able to develop understandings of digital marketing in a range of contexts and its value in creating competitive advantage for organisations. 2. Intellectual /transferable skills outcome – You will be able to present the findings of a digital media investigation you have identified in a professional manner through a variety of media in an acceptable format Yo...
Instructions on Assessment: Infographic and self-reflective essay (100%) (Individual submission; Using the template provided) 1. Students are required to produce an infographic which applies a concept presented in the lectures or seminars to a real organisation. The infographic will be accompanied by a full reference list and should provide insights on the following 3 areas: • Opportunities and challenges that the chosen organisation f...
Task Main Objective of the Assessment Important Notice: You should note that this assignment is learning-outcome based. This means that in order to pass this assignment you should demonstrate the accomplishment of all 3 learning outcomes for this module in the essay. The reflective essay aims to test the accomplishment of the learning outcomes at an individual level. Learning outcome 1: 1. Describe and discuss the state-of-the-art in digit...
Tasks: Innovation in ConstructionAssessment 1 contributes towards 30% of your grade for this paper BackgroundYou have decided to develop and market a new innovative solution for the NZ construction industry and you need to convince a panel of experts in construction to fund your idea. The briefPrepare a report that describes and promotes your innovative construction solution to convince the panel members that it worth investing in yo...
Question: Case Study: The Three Ds Strategy of McDonald’s During the Pandemic McDonald’s in November 2020 announced a new growth strategy that’s designed for the fast-food giant to capitalize on a consumer landscape radically altered by COVID-19. In an exclusive interview in November 2020. McDonald’s CEO Chris Kempczinski told Fortune: “We think we have an opportunity to get aggressive, and that’s what we’re trying to do: we ...
Question: Development of the Era of Technology Introduction Along with the development of the era of technology 4.0, the role of digital marketing is essential and undeniable. Digital marketing is an effective alternative for traditional marketing to help businesses increase sales and expand market share. This paper will develop a realistic Digital Marketing Communications (DMC) plan for Boost Juice company – a very famous juice b...
Question : Overview In Milestone One, you analyzed the brand implications of reopening the park, and you have delivered the analysis report in the form of a presentation. In your role as regional marketing director of one of the theme parks in the southeastern United States, you have been tasked by your CMO with designing a marketing plan to address the marketing and branding needs of reopening the park. You will create a customizable strateg...
Task Case Study: Operations management at Nike Delivery precision is important for a multi-product and multi-jurisdictional company like Nike. It improves margins, lowers inventories, minimizes price markdowns, and makes sure that the customer receives the right product on time. Nike’s manufacturing network has over 525 factories in 40 countries. Products move from several distribution centers across a network of thousands of retail acc...
Question: The coursework for the Ethics and Governance module is an individual analysis and critical reflection on the use of AI algorithms in hiring decisions made by organisations. AI applications are the subject of considerable debate, in which one group says that ‘AI will help to create a more ethical world by bringing objectivity and fairness, and the other accuses AI of committing ethical violations such as racism, sexism, and harm...
There is one major individual written assignment - A case analysis of Garmin 2019 Clear and Accurate Key Problem(s) Statement External Analysis: Effective use of applicable analytical tools (PESTEL, 5 forces of competition, Industry Characteristics, Strategic Group, etc.) Drawing relevant conclusions and insight from the analysis and applying them to improved strategy formulation or other recommendations for the company’s...
Task: Group Assignment Assume your group has been tapped by the Ministry of Finance to evaluate Etimad’s business model, assess it impact on both the public and private sectors, particularly the financial industry ecosystem, and develop its strategic plan and alliances for the next five years. Question 1 Given the focus of Vision 2030 on e-government and the national strategy for digital transformation, assess the Ministry of Finance’s ...
Task Learning outcomes applied in this assessment 1. develop a critical understanding of major concepts, frameworks, and methods in marketing and corporate social responsibility, and assess their application in the business environment, including brand value. (IC) (SID) (EID) 2. examine the role digital marketing and media play in contemporary marketing and business practice, and the social impact of these practices. (IC) (DP) (SID) (CID) (E...
Task: You will have a total of three weeks to finish this project: two weeks for discussion and the Google Analytics tutorial, and one week to answer the client’s data analytics questions. You should complete the four steps of this project by the end of Week 7: Step 1: Discuss Customer Relationship Management and Search Engine OptimizationStep 2: Discuss Data Analytics and Complete Google Analytics TutorialStep 3: Answer CompanyOne’...
Question: Scenario You have been hired as an Infrastructure Architect by Optinet Ltd which is specialized in providing IT equipment (software & Hardware) and maintenance. With the expansion, Optinet has secured a new office in the north of England (Liverpool), and you have been approached by the Chief Information Officer (CIO) to write a technology proposal in the form of a report that will outline computing infrastructure options to sup...
Questions: Question 1For this question, you will analyse packets captured during a simple web request from a client PC in a home network to a www.google.com server. In a typical home broadband connection, the router provides a NAT translation service. Client-to-server packets captured by Wireshark on the ISP (WAN) side of the router will have already undergone NAT translation. The Wireshark trace file captured on the ISP side of the home route...
Question: Learning Outcomes Assessed: LO3: Demonstrate ability to use one of a range of digital marketing tools effectively LO4: Reflect on the importance and application of digital marketing tools Assessment Brief: You are required to build a practical skills portfolio, demonstrating a small integrated marketing communications campaign to promote a product or service, as agreed with your tutor. A template document is available on Moodle. Y...
The second written assessment is a report related to the first laboratory exercise. You should choose a case from the list given to you in the lab or another case of your choice. You should then examine what mistakes or errors were made regarding the network forensic evidence in the case. Then, discuss the advancements in technology that have led to greater availability of forensic evidence and suggest how different the evidence in the case may b...
Question: You may take this question paper away at the end of the examination: please keep it in a safe place for future reference. Macro Environment Analysis using the case study provided: Alibaba: the Yangtze River crocodile Johnson, Gerry, et al. (2017) Fundamentals of Strategy, Pearson Education Limited. 1.Based on the information from the case answer the following questions using relevant frameworks discussed in this module. Carry ou...
For this assignment, you will use technology and the writing skills you have learned thus far to transform your Unit 8 argument into a digital media presentation appropriate for sharing outside of the classroom environment. Develop a slide presentation or video that is designed to have a strong impact on the audience by revising the draft you shared in this week’s discussion. Your digital media presentation is not necessarily testing your d...
Question : Case study Any ideas, quotes or media that you include must be referenced using the IEEE format. All diagrams must be illustrated using appropriate digital tools, with clear labels and annotations e.g. www.draw.io, powerpoint etc. The Coronavirus pandemic has changed the way we live and work, with a requirement for responses at a local, national and international level. Imagine you are a web developer working for your...
A group based task to plan and deploy an effective strategic marketing plan in response to Case study. You should include as a minimum: Market Analysis (please back up your analysis with well documented research) a) Market Size b) Competitors analysis c) Macro & Micro economic forces affecting the organisation (using relevant models) market size and trend data, d) Customer analysis/personas e) Stakeholder analysis Identification of the organi...