Richard Drew

Question: Module Overview The continuous advancement in technology makes communication, transportation and financial flow leap ever faster. Globalization of businesses and digitalization of global markets, marketing is now a global process. The growth of global businesses has made international marketing management a core business functions in multinational companies. The knowledge of international marketing process, strategies, tactics, techniques and tools are essential managerial toolkits...

Questions: Question 1: Load the data in the file CreditDefault.RData. The data frame dfdefault contains fictitious data on variable rate mortgage loans made by a bank to borrowers. The dataset contains the following variables:  InDefault: an indicator variable whose value is 1 if the borrower defaulted on its loan (i.e. did not provide payments due) last year, or zero otherwise. MaritalStatus: an indicator variable whose value is 1 if the borrower is married, or zero otherwise. LTV: th...

Task Assignment Multi-Part Research Questions 1. Describe which tools of persuasion have you been able to identify? List each one: define its function and argue its purpose?    Note : Answer all parts What is Social Psychology What are the roots of social psychology? What are the different perspectives of social psychology? Is social psychology just common sense? Social Cognition: Thinking About the Social World How do schemas guide the way you think about the world aroun...

Task: Option 1: Reading against the grain: write or analyze a poemIn Unit 10 we looked at several different versions of Greek and Roman myths that tell the story from the other side. Read some of the poems on Greek and Roman mythological subjects in the former British Poet Laureate Carol Ann Duffy's Collection, The World's Wife (Links to an external site.). Then EITHER write your own poem on another Greco-Roman character not treated by her OR offer a critique of 500 words maximum of either &lsq...

Questions: Starfish oil is a european oil company with its ho situated in norway and other key subsidiary sites based in scotland and singapore. Due to a down turn in the north sea oil sector (connected to global oil prices and high extraction costs), the company have been increasingly turning its attention to production in asian oil fields. Pressure has been on the company to cut costs while increasing production in asia, but at the same time there is a real need to retain skilled staff in ord...