Air Cargo Industry: Business Environment, Competition, and Impacts of Wider Business Environment

Business Environment for Air Cargo

1.Demonstrate the following knowledge and understanding

·Demonstrate coherent and up-to-date understanding of the commercial and strategic aspects of airlines.

2.Demonstrate the following skills and abilities

· Demonstrate sound understanding of the requirements and considerations that influence the development of airlines globally.

What am I required to do in this assignment?

You are required to produce an individual report looking at the state of the air cargo industry.

In your report, you should describe and explain the business environment for air cargo, taking into consideration business aspects such as competition, market growth, markets served, new product developments, external impacts etc. You should provide a complete explanation of the market and an assessment (on the air cargo market) of the most important events in the wider, business, environment.

Please use referenced examples of different business models and different airlines to illustrate your points.

Instructions:

·The word count for this assessment is 1,800 words, + or – 10%.

·The report should be uploaded on BREO by 10 am on the deadline date

·Late submission will not be accepted or marked.

·This coursework is subject to University Regulations, attention is particularly drawn to the regulations on late submission, CAAS and plagiarism.

It is recommended that your report complies with the following structure:

1. Title page: to include unit name, unit code, the title of your report, your name, and your student number. It could also include a photo for attractiveness and appeal.

2. Contents page (table of contents): a list of the sections and sub-sections (if applicable) of your report. For example, 1.0 Introduction, 2.0 Background to your airline, and so forth.

3. Introduction: a brief outline of your report’s contents and scene-setting material. It is crucial that you keep this succinct yet informative.

4. Description and explanation of the current air cargo market and the impacts of the wider business environment.

5. Conclusions: summarise your points

6. List of references: please refer to the section below

7. Appendices: only use if they are appropriate and relevant. It might be sensible to put your core analysis into the main body and supplementary analysis into an appendix.

·This coursework is subject to University Regulations. Attention is particularly drawn to the regulations on late submission, CAAS and plagiarism

·Coursework should be properly referenced using the Harvard Referencing System and should include a list of references. Students should note that correct referencing and bibliography are one of the assessment criteria. Please use the guide to referencing, below.

·It is the responsibility of a student who registers for a UK programme of study to learn about the academic practices they are required to follow. I would recommend that you seek guidance on academic writing. The library resources have information to help you on the following webpages:

What do I need to do to pass? (Threshold Expectations from UIF)

In order to pass assessment 2, you will need to:

·Demonstrate understanding of the consideration and/or development(s) in question

·Effectively examine the implications of the consideration and/or development(s)

·Ensure you fully answer the question

·Ensure writing your is  clear and succinct .

·Please ensure you spell check your work and proof read it before submission

·Ensure you reference properly to support your arguments

·Provide strong, reliable, and up-to-date examples from practice to support your answers

How do I produce high quality work that merits a good grade?

We will be filling this section in together in class on Click or tap to enter a date. make sure you have downloaded/printed out the Assignment Brief and bring it to the session with you.

DS Update: The above paragraph deleted. At Level 5, we will not be filling in any forms together. The quality expectation at this level will now be clear, and further guidance was offered in the feedback lecture posted in BREO “Assessments and Feedback”

How does assignment relate to what we are doing in scheduled sessions?

This assessment will bring together some of the main and foundational themes of Global Airline and Cargo Operations Management

How will my assignment be marked?

Your assignment will be marked according to the threshold expectations and the criteria on the following page.

You can use them to evaluate your own work and consider your grade before you submit.