Evaluative Report: Running a Campaign on Dementia and Alzheimer's Disease

Introduction: dementia and Alzheimer's Disease as a public health concern

If I was going to run my campaign on dementia my first port of call would be the Public Health Framework link. From here I would scroll down and look through the ‘dementia’ link to see what the government says about dementia and what they are doing about the problem. After looking for a few minutes I found a policy document on dementia (Alzheimer’s Disease) which details some statistics and explains the extent of the problem.

From here I can see what is being done at a national level (i.e., policy and legislation) and what the aim is for at a more local level. I now start to research what dementia Alzheimer’s Disease campaigns are available and which ones have been successful in the UK.

From making notes on my findings, I can narrow my focus and decide what group I am going to focus on. I have decided on older people even though young people are getting in their thirties. I now start to research what health promotion methods are most and least successful with older people. This is quite a large area to research as there are some opposing views about what works best, I note all these as they will provide argument and contrasting thoughts for my evaluative report.

I gather the evidence that supports my plan, but I also look for opposing evidence as it will help me weigh up the advantages and disadvantages of my idea.

I set the stall up and make sure that my resources are eye-catching and colourful. I devise a questionnaire that I ask people when they stop at my stall. Questions might include people’s opinions of it as a good idea, do they think it would be effective and why, what would they like to see that I haven’t included, what might they change, etc.

I would make a point of being proactive and asking the other health professionals at other stalls for their input as well as my tutors. (The feedback I got from professional people who I met during my camping they give some much information which is difficult in the first stage if the family member is not educated about their health problem also if the person has not seen he/she the health problem checks up

After the event, I would spend time reflecting on the opinions of others, what worked? what didn’t? Were people interested in what I had to say? (Most people thought it was a good topic because some people didn’t know about dementia

I would then start looking at more research to help me evaluate my plan. Have I missed anything (i.e., research), using hindsight what are the weaknesses in my plan? What would I change if I had to carry it out for real and why? (My weakness was I should have contacted a professional before doing my camping 

It is fine if things didn't work out so well as it will give me plenty of room to discuss what needs to be amended in future.

I would then go back and make sure all my work was evidence-based and not opinion-biased opinion-based. I would also make sure that work was referenced, and my structure was appropriate.

A possible structure might include headings around themes such as:

Introduction: dementia Alzheimer’s Disease as a public health concern (Set the scene, diseases, statistics, the cost to NHS etc)

The government’s response to dementia Alzheimer’s Disease: Talk about the policy and legislation I had found, what is being done at the national level to stop dementia Alzheimer’s Disease-related diseases.

dementia Alzheimer’s Disease men and women begin between a person's 30s and mid-60s. (discuss my specific group, what is the issues, what do I want to do and why)

Health Promotion and Teenagers (I might analyse the literature about what works and doesn’t work with teenagers in encouraging them to change their behaviours)

Resources used will go in your appendix, posters etc or pictures of equipment used

Health event: (how I set up my health stand, what I included and why)

Evaluation: What did I do to gather feedback from others? What feedback did people give? What were your strengths and weaknesses – discuss this against the literature you have already read.