Business Report: Analysis of SWOT, CSR and Innovation in a UK-Based Innovative Company

Assignment: Business Report

 

Marking criteria

Letter grade

Mark recorded

The extent to which the work shows evidence of EXCELLENT RESEARCH:

· You have undertaken EXCELLENT research demonstrated by your organisational knowledge

· Excellent introduction to the business showing brilliant research about structure, location/profit/main competitors

· Excellent Analysis of the organization based on SWOT, Corporate Social Responsibility and Innovation. You have analysed the business using the theories related to the three areas in detail. It reflects exceptional critical analysis and research

· Exceptional Recommendations for the business to improve and expand which shows your in depth and critical thinking

· Excellent Level of professionalism in the lay out and structure of the Report with correct in text referencing and reference list using the Harvard referencing system

· Extensive Harvard Referencing (Minimum 4 Academic Referencing)

- Evidence of wide reading, application and referencing.

 

 

 

 

 

A

 

 

 

 

 

 

 

 

 

70-100

 

 

 

 

The extent to which the work shows evidence of GOOD RESEARCH:

· You have undertaken GOOD research demonstrated by your organisational knowledge

· Good Introduction with detail about the business  structure, location/profit/main competitors

· Good Analysis of the organization based on SWOT, Corporate Social Responsibility and Innovation. You have analysed the business using the theories related to the three areas in some depth

· Good Recommendations for the business to improve and expand which shows your critical thinking and research around the business

· Good Level of professionalism in the lay out and structure of the Report with correct in text referencing and reference list using the Harvard referencing system

· Harvard Referencing (Minimum 4 Academic Referencing)

- Evidence of some reading, application and referencing. Need to focus on Harvard Referencing

 

 

 

 

 

   B

 

 

 

 

 

 

 

60-69

 

The extent to which the work shows REASONABLE RESEARCH:

 

· You have undertaken some acceptable research demonstrated by your organisational knowledge

· Reasonable introduction to the business. Needs improvement in terms of status and structure

· Reasonable Analysis of the organization based on SWOT, Corporate Social Responsibility and Innovation. You have done some analysis and tried to apply  some theories  to the three areas

· Acceptable Recommendations for the business to improve and expand which need more thought and effort and link directly to the business

· Acceptable Level of professionalism in the lay out and structure of the Report with some incorrect in text referencing and reference list

·  Harvard Referencing needs improvement

Acceptable Evidence of  reading, application and referencing.

 

 

 

 

 

C

 

 

 

 

 

 

 

50-59

 

The extent to which the work shows adequate, but limited and weak research:

· You have undertaken limited research demonstrated by your organisational knowledge

· Weak Introduction

· Weak Analysis of  the organizations

· You have not developed realistic recommendations

· Inadequate Level of professionalism with presentation with in text referencing and reference list using the Harvard referencing system

Some evidence of reading and Harvard referencing needs improvement

 

 

 

D

 

 

 

 

 

40-49

 

Does not address the assignment criteria. Presents minimal material related to the topic.  Little evidence of understanding of the theory. Poor structure.     Little evidence of scholarship and Harvard referencing

Condoned Pass

F1

 

30-39

Does not address the task set. Little evidence of understanding either the task or the subject matter. No evidence of scholarship.

Fail

0-29