Delicious is an extremely renowned social bookmarking website used by numerous Internet users like common people, search engine optimizers and even marketers. Marketers know very well that if they need to project their business brand on Internet search engine results, then reputed social bookmarking sites like Delicious should be considered.
How Delicious can be used as a business marketing tool?
This is a crucial online platform for marketers apart from StumbleUpon where they can publicize their business brand immensely. If Facebook is the most famous social networking site, then Delicious is the most popular social bookmarking site over the Internet today.
- An interesting example of Delicious for business marketing is sharing Delicious bookmarks on other social media platforms. Marketers post bookmarks over Delicious site with public view settings instead of private, thereby allowing more number of visitors to the site to see them. Sharing these publicly visible Delicious bookmarks on other social media platforms allows instant and wider outreach to their relevant audience.
- Another interesting example of Delicious is using qualitative content in blogs whose links can be boosted on Delicious. If the links on this SBM site point towards relevant content that represents the brand, then members of the site will surely reciprocate.
Textbooks on Delicious
If marketers want to display their brand’s website and related profile page links to people then Delicious SBM site is the right place. Marketers can practice using this platform by studying related textbooks like:
- Social Marketing: Business Marketing Online with Social Media by Liv Montogomery (Published by AudioInk Publishing – Year 2011).
- Del.icio.us Mashups by Brett O’Connor (Published by John Wiley & Sons – Year 2007).
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