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Decoding Quora to Build Your Business

UserMark time12 November,2014

Quora is a question-answer forum where questions are created, edited and answered by the site’s members. This site also has an option for its members to create a blog. The site can be viewed as an interesting combination of Yahoo Answers and WordPress Blogging. Hence, marketers have started taking interest in business blogging on Quora for building a wide network of people relevant to their brand.

Quora to Build Your Business

How Quora Can Be Used As A Business Marketing Tool?

Quora is a question-and-answer website where questions are asked, answered, edited, and organized by its community of users in the form of opinions. All the questions posted on Quora fall under different categories. Apart from using this amazing site for getting their queries resolved, people today, especially the ones involved in businesses use it for their benefit. Earlier, people used to take Quora lightly, but today, this promises to be the biggest platform for business blogging in the days to come. It is a site that is easy to navigate. Brands can publicize their product or services without over-promoting themselves and marketers can engage with relevant people through meaningful discussions to strengthen their presence.


  • Several marketers have started a blog on Quora that is all about their brand. These are both direct marketing blogs and indirect ones that relate to their brand and are of immense importance for the Quora community at large.
  • Marketers engage with those people on Quora who have interests that match with their brand or products. This is a site where marketers communicate with their real names and represent the brand they work for. Marketers ask interesting questions relevant to their brand that Quora members love to answer. The marketers also answer the members’ questions, leading to the popularity of their brand.

Textbooks on Quora:

 If marketers want to build a two-way interactive network while business blogging, they need to be good at managing a Quora blog. Here are some textbooks on Quora that can make them expert in business blogging:

  • The Complete Guide to Quora: Including Tips, Uses, and Quora Best Practices for Business and Social Media Marketing by Tom Corson-Knowles (Published by – Year 2014).
  • Successful Digital Marketing in a Week by Nick Smith (Published by Hachette UK – Year 2014).

Benefits Of Using Quora For Your Business: 

Quora, being one of the most powerful marketing media today, can work wonders for any business, no matter big or small. Here are the three biggest benefits of using Quora as a marketing tool for your business:

  1. Helps acquire a higher search engine rank:

As a matter of fact, All the questions and answers on Quora are indexed by Google and Bing. Both these search engines display the most relevant data corresponding to a particular search query in two different ways:

  • In Bing, it appears in their social side column
  • In Google, it appears in the main results.

So if your answer to a particular question based on a user’s query, is the most relevant one, it would appear higher in Google or Bing searches. This increases the chances of people clicking on your answer, going through your views and eventually landing on your website. This further lets more and more people know about your business and provides more opportunities to grow your business.

  1. Establishes you as an expert:

Quora can rightly be called as a knowledge sharing platform. You can not only leverage your expertise to help others but can position yourself as a reliable resource that people can refer to whenever they need information about anything related to your industry.  In other words, Quora establishes you as an authority in your field, which can open the doors to many opportunities.

  1. Enables you to spy on competitors:

Apart from helping your business to reach out to a wider audience, it also helps you to know the latest trends in the industry. You can learn about the latest offerings of your competitors, their strategies and most importantly their USPs. You can then use this information to either modify or create entirely different strategies that can help you stay ahead of the competition. This further helps you to stand out from the crowd so that people notice you and wish to know more about your business.

Quora Marketing: A Significant Assignment Topic

A majority of marketing students studying in some or the other university have to deal with their assignments every now and then. These days, assignments based on Quora marketing are on the rise. Since their grades and academic career are dependent on timely submission of quality assignments, students need help with such assignments. More often than not, students are not aware of “Quora as a marketing platform”. Hence, there’s a need for meaningful guidance for working on assignments on Quora marketing related topics. That’s when online assignment help comes to their rescue.

How can help in writing on Quora as a business marketing tool?

When you are looking for that perfect assignment help to work on assignments related to Quora marketing, emerges as one of the most suitable options.

We, at, have a sturdy team of 4500+ experts who are ever ready to help students during their case study or essay task based on Quora related topics. We have a highly competent group of writers who provide assistance to students during their dissertation project or homework on Quora after immense research of genuine resources.

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