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As a marketing graduate, you must submit a unique dissertation as a part of your Mastering degree or Ph.D. program. Your professors expect you to choose an intriguing topic from various areas like branding, link marketing, wire/automated marketing, retailing principles, or other alternative fields. In such a circumstance, most students find themselves in a tough spot, unable to choose topics to write an exemplary marketing dissertation about. That’s when it becomes crucial to remember the unique marketing dissertation topics MyAssignmenthelp.com can provide.
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The filed of marketing is always evolving. And this evolution brings forth plenty of ‘literature gaps’ that ought to be filled by budding marketing students. However, hold your horses before turning in any common marketing dissertation topic on your professor’s table. Instead, choose one from below that you could base your research on.
MyAssignmenthelp.com has top 10 online marketing dissertation topics that are up for grabs. Scroll down to learn about them.
The New Marketing Realities
An important marketing dissertation topic listed out by our experts is New Marketing Realities.
The new marketing realities are driven by three factors.
Technology has helped marketers enormously by generating leads, driving website traffic, and building brand awareness with Ads.
Globalisation has provided unique opportunities to employees, market researchers, and sales professionals by helping them surpass their local coverage.
Social responsibility acts through which marketers could focus their efforts on attracting customers who want to make a positive difference with purchase.
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Marketing Plan: Enterprise Rent A Car
The marketing approach of the Enterprise Rent-a-car is unique and commendable. This marketing strategy provides the strategist with the much-needed competitive advantage that distinguishes it from other players in the field. The strategy is centralised in forming a professional, entrepreneurial, and decentralised minded team who can make decisions at operational level and provide employees with regular training. The core strategy that has prevailed over years is to keep their employees motivated by enabling growth within the agency while putting client satisfaction atop its motto.
Come to us to learn about this marketing dissertation topic.
Market Environmental Analysis Of Apple Inc.
On revising the past years of global economy, we have learned about how the world has made significant progress from recession recently. However, the uncertainty of life that is dependent on earning has taught people a lesson on how to save, be it money or resources. This has made people shift from the quality to less expensive products. And as we all know Apple for its luxury and quality. On that note, it is this luxury that has mislaid Apple because of its supreme pricing position and has paved way for its competitors who can now produce less expensive products.
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Distributor Request Letter And Marketing Proposal
Here is a list of factors that you can highlight in your distributor proposal if you choose it as your next marketing dissertation topic:
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Marketing Strategy Of Marriott Hotels
Marriott’s marketing strategy analyses the brand with the marketing mix framework which essentially covers the 4Ps (product, place, price, and promotion). Besides, they focus on other marketing strategies that include promotion planning, product innovation, and pricing approach. All these business strategies are based on Marriott marketing mix that has helped the brand to stand out from its competitors. This has also helped the rand to achieve its business goals and objectives.
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MK7040 Marketing In The Digital Age And Corporate Social Responsibility
Choose MK7040 as your next marketing dissertation topic and elaborate on new-age marketing strategies that have helped in evolution of customer buying behaviour seamlessly. The module focuses on teaching aspiring marketers about emerging technologies that are changing ways customers interact with brands. Companies are deploying marketing communication strategies to embrace customers using touchpoints to position their brands conveniently.
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MG628 International Marketing Management
You can choose MG628 International Marketing Management as your next marketing dissertation topic. The module MG628 guides students on ways to assess, analyse, and apply key marketing concepts conceptually including the strategic evaluation and application of vital models and theories. Students who enrol in this course will learn in-depth about the globalisation concepts within given environmental conditions. They will also learn to create a marketing plan after applying a range of management tools and skills.
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MS70102E Global Marketing And Digital Business
You can choose MS70102E Global Marketing and Digital Business as your next marketing dissertation topic and elaborate on contemporary marketing knowledge that you have acquired. Also, expand on how the module equips its candidates with strategic and operational marketing skills needed to succeed in the marketing sphere.
However, if you fall short of information, you can get marketing dissertation topic help online on this topic and other related ones as well.
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BUST08015 Innovation And Entrepreneurship
Another important marketing dissertation topic that you can choose to write on is the BUST08015 Innovation and Entrepreneurship course. Elucidate upon how the course will draw on ideas and theories of entrepreneurship and innovation to explore organisational functionalities. You can explain how students will benefit from enrolling in this course that will teach them effective strategies that companies follow to market their services.
Get greater insights into this marketing dissertation topic from our expert marketers.
QHO423 Marketing, Sales And Negotiation Skills
You could also choose QHO423 Marketing, Sales and Negotiation Skills as your next marketing dissertation topic and expand on how the course helps students develop their strategic marketing and negotiation skills. Introduce key sales and negotiation techniques and related skills that one can use to boost production and consumption of goods.
You don’t need to search hither thither for getting marketing dissertation topic help. Beat the clock by choosing one topic from the list of ten or ask for more by signing up with MyAssignmenthelp.com now. Get a huge list of marketing dissertation topics by clicking below.
Q. Which Topic Is Best For A Marketing Dissertation?
Answer: Students can score well if they choose a unique marketing dissertation topic. It should be done after research so that students can produce quality assignments. The topic needs to be trending and relevant.
We list below some of the topics:
Q. What Is A Dissertation In Marketing?
Answer: The final project of a marketing program is known as a dissertation. A student needs to go for complete research to complete it based on the existing market scenario. The formal piece of writing keeps investigating a particular question. If there is an argument, the particular claim is spoken of positively or negatively.
A dissertation in marketing must make an original contribution to the already existing knowledge. A student needs to start with a hypothesis. Next, they gather evidence and then try to develop an argument. Students can take referenced from published literature.
Q. How To Pick The Right Marketing Dissertation Topic?
Answer: It needs extensive research to develop the best titles. Things might appear complicated for students initially. Try and compare studies from the last ten years. Ideation is essential to create anything. So, start by choosing a topic which seems interesting to you. It must also be relevant to you.
If possible, seek assistance from the experts at MyAssignmenthelp.com, they can guide you in the best possible way.
Q. How Long Should A Dissertation Be On Any Marketing Topic?
Answer: A dissertation should be 800- 1000 words. All the ideas and points must be comprehensively presented.
Q. What Should Be The Format Of A Dissertation In Marketing?
Answer: A dissertation can have different structures in marketing. One can consult a supervisor if there is any difficulty in understanding the pattern. A dissertation must have:
Introduction
It shows the scope of the research and explains its importance. The context of the topic must also be provided. The research objective must be highlighted. Give an overview of the structure here. Make the introductory part engaging, and it must motivate the readers to study further. It must say the scope of the research and also provide a context for it.
Literature review
It is the theoretical framework of the project. Critically evaluate and analyse all the points. Identify if there are any gaps. Try to justify it with the help of research. Provide a critical analysis and build a substantial argument.
Method
It should simply decide how the research will be conducted. Be clear and precise. Explain the methods involved in collecting any data. Use tools and offer justification if required.
Findings
Shows the raw results of the analysis here. Include the graphs and tables here. It must add value to the findings.
Discussion
Discuss the implication of the findings. Highlight the limitations and validity of the findings.
Conclusion
Sum up whatever has been discussed in the paper. Mention the key areas of difficulty and emphasise the importance of the outcome.