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Evaluating Vision and Mission Statements at PepsiCo

Using Case Study 3-1 to Evaluate Mission and Vision Statements of PepsiCo

Using Case Study 3-1, page 94-95, Evaluating Vision and Mission Statement at PepsiCo, answer the questions which follow the case (see below). Be sure to use THE CASE SPECIFICS and do some additional research into this company/industry to assist you with these questions

1. Looking at the table on p94 create a table of your own and indicate wheatear each of the features (characteristics) is present or not in the mission and vision statements of PepsiCo.

2. How do the mission and vision statements relate to the eight characteristics of an ideal mission statement and the eight characteristics of an ideal vision statement?  

3. How useful are the mission and vision statements of PepsiCo in terms of linking organizational priorities with individual and team performance? In creating such a link, which ideal mission/vision statement characteristics (same table as #1) seem to be more important than others?

This is not an APA formatted paper, although you will APA-cite any outside sources you have used; there is no need to cite the textbook. Be sure that you use a title page, headings, paragraphs, and sentences in your report; pay attention to spelling and grammar. Double space your paper

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