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1-4 Scale
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1
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2
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3
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4
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Percentage Score
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Weight
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0-59
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60-67
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68-71
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72-75
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76-79
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80-84
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85-89
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90-100
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Grades
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F
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C
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B-
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B
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B+
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A-
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A
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A+
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Mastery Level
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Beginning
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Developing
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Competent
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Mastery
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Standard Level
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Below Standard
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Approaching Standard
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At Standard
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Exceeds Standard
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Executive Summary/
Abstract
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5
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Executive summary or Abstract missing or poorly constructed
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Executive summary or Abstract inadequate
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Executive Summary or Abstract Executed Adequately
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Executive Summary or Abstract Executed in Superior Fashion
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Problem Identification & Scope
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10
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Shows little understanding of the issues, key problems, and the company’s present situation and strategic issues.
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Shows some understanding of the issues, key problems, and the company’s present situation and strategic issues.
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Shows adequate knowledge of the issues, key problems, and the company’s present situation and strategic issues.
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Shows superior knowledge of the issues, key problems, and the company’s present situation and strategic issues.
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Content
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10
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Does not address the case question with little relevant evidence (e.g., details, examples, facts, and expert opinions)
Central idea and clarity of purpose are absent or incompletely expressed and maintained
Lacks most of the necessary case parts
Does not comments on (/evaluates) the differences
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Not all the major similarities and / or differences have been a (e.g., details, examples, facts, and expert opinions)
Includes only a few of the necessary case parts
Central idea and clarity of purpose are expressed though perhaps too vaguely or broadly
Only minimally comments on (/evaluates) the differences
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Generally, addresses the case question by providing most major similarities and / or differences but loses focus at times by focusing on minor details
Uses a few details, examples, facts, and expert opinions to elaborate on similarities and / or differences
Includes most of the necessary case parts
Comments on (/evaluates) some of the differences
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Addresses the case question by providing all major similarities and / or differences
Uses some details, examples, facts, and expert opinions) to elaborate on the similarities and / or differences
Includes all the case parts
Comments on (/evaluates) the differences
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Case Analysis
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15
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Analysis of case poor analysis of issues of the case, supporting detail is incorrect or missing
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Analysis of case shows inadequate levels of analysis of issues of the case, provides little supporting detail
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Analysis of case shows adequate levels of analysis of issues of the case, provides supporting details
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Analysis of case shows superior levels of analysis of underlying issues that are not necessarily readily apparent, uses appropriate levels of supporting detail
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Recommendation and Conclusions
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10
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Recommendations and/or plans of action provided that are mostly incorrect or absent
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Recommendations and/or plans of action provided that are partially correct, alternate viewpoints not considered
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Specific recommendations and/or plans of action provided that are substantially correct, alternate viewpoints may be considered
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Specific recommendations and/or plans of action provided that go beyond the expected scope of the case fully supported by data, alternate viewpoints fully considered
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Organization & Critical Thinking
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Coherence, Cohesion, organization, demonstration of thought process, analysis of problem using own thoughts and ideas
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20
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Similarities and differences have been clearly organized using either the block or thematic method.
Very clear relationship between ideas
Accurate use of connectors
Accurate use of pronouns
Clear match between the topic sentence, supporting sentences and concluding sentence in each body paragraph
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Similarities and differences are organized generally clearly using the block or thematic method but one of the paragraphs may cover more than one main idea
Generally clear relationship between ideas
Mostly correct use of connectors.
Mostly correct use of pronouns
The topic sentence, supporting sentences and concluding sentence (if any) support one main idea.
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Similarities and differences are organized generally clearly using the block or thematic method but one of the paragraphs may cover more than one main idea
Generally clear relationship between ideas
Mostly correct use of connectors.
Mostly correct use of pronouns
The topic sentence, supporting sentences and concluding sentence (if any) support one main idea.
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Similarities and differences have been clearly organized using either the block or thematic method.
Very clear relationship between ideas
Accurate use of connectors
Accurate use of pronouns
Clear match between the topic sentence, supporting sentences and concluding sentence in each body paragraph
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Style & Mechanics
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APA
Application of the requirements of the 7th APA manual to create a standardized formatted presentation
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10
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7th Ed. APA Manual is not followed or there are significant errors in:
title page & references pages. In-text citations, paraphrasing and direct quotes are quite inadequate but do not rise to the level of plagiarism
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7th Ed. APA Manual is followed with significant errors in:
title page & references pages. In-text citations, paraphrasing and direct quotes are lacking but do not rise to the level of plagiarism
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7th Ed. APA Manual is followed with minor errors in:
formatted title page, formatted references pages, in-text citations, paraphrasing and direct quotes are adequately used in the correct context
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7th Ed. APA Manual is followed with no errors including:
properly formatted title page, properly formatted references pages, in-text citations are correctly used, paraphrasing and direct quotes are properly used in the correct context
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Grammar/Punctuation/Spelling
Use of proper English language grammar, spelling and punctuation to create a readable presentation.
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10
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Grammar and sentence structure has major problems following standard English rules and reads with difficulty with major errors in punctuation and spelling
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Grammar and sentence structure has problems following standard English rules and reads with some difficulty with errors in punctuation and spelling
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Grammar and sentence structure mostly follows standard English rules and reads reasonably well with few errors in punctuation and spelling
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Grammar and sentence structure follows standard English rules and reads well with excellent punctuation and spelling
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Readability & Style
Clarity of thought and appropriate level of language use that brings the author's thoughts and ideas to the reader.
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10
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Sentences are lacking in completeness, clearness, conciseness and are not well-structured.
Transitions do not maintain flow of thought.
Words are ambiguous.
Tone is inappropriate to audience/assessment. Colloquial language or inappropriate use of paraphrasing is used.
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Sentences need to be more complete, clear, concise and well-constructed.
Transitions do not maintain flow of thought well.
Words are not precise and have some ambiguity.
Tone is not appropriate to audience/assessment. Colloquial language or inappropriate use of paraphrasing is used too much.
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Sentences are mostly complete, clear, concise and well-constructed.
Transitions mostly maintain flow of thought.
Words are mostly precise with little ambiguity.
Tone is mostly appropriate to audience/assessment. Colloquial language or inappropriate use of paraphrasing is used sparingly.
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Sentences are consistently complete, clear, concise and well-constructed with strong, varied structure.
Transitions consistently maintain flow of thought.
Words are quite precise and unambiguous.
Tone is completely appropriate to audience/assessment. No colloquial language or inappropriate use of paraphrasing used.
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Marks
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100
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Additional Comments
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