New Product Launch Project Management: Goals, Scope & Schedule

You have been assigned a new project, today on Feb 3, 2021. Here is the information you have been given to get you started: · The marketing team would like to launch a new product to it’s clients. The marketing director is the project initiator but will require involvement of many teams including subject matter experts. · This product will be made available to existing clients and new clients offered via the online web portal or by calling into customer service. · It will require the need of installation of new equipment at client site so will require installation scheduling changes and equipment inventory monitoring and maintenance. · It will require adding the new product to the product database and updating the pricing table. · The initial budget +-75% is $300,000. · They want a 2 phased rollout and have communicated to clients already. New product will be available to Ontario customers on June 1, 2021 and to Quebec customers on August 1, 2021. Given what you know so far document the following (you may not have all the information you need to complete everything but you can make assumptions by documenting them and what steps you need to take to get the information/assumptions you need confirmed): 1. List the sequence of your first steps, activities 2. Define the Project’s Goals 3. Define the Scope Statement including what is in and what is out 4. Identify who you think will be your Stakeholder (s) 5. Identify what resources you will need from both the business side and the technical side 6. Once resources identified, put together a Project Org Chart 7. Using the PMBOK 5 phases, put together a high level project schedule, ensure you include all the project phases 8. Identify what enterprise environment factors will impact your project 9. Identify some initial risks