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Assignment Brief: Information Privacy in Business

  • Analyse the role of the information systems strategy in an organisation, and its integration with overall corporate strategy.
  • Evaluate appropriate hard and soft factors that impact upon success and failure in the development, roll out and operation of various types of business information systems.

In order to achieve full marks, you must submit your work before the deadline. Work that is submitted late – up to five working days after the published submission deadline - will be accepted and marked. However, the element of the module’s assessment to which the work contributes will be capped with a maximum mark of 40%.

Work cannot be submitted if the period of 5 working days after the deadline has passed (unless there is an approved extension). Failure to submit within the relevant period will mean that you have failed the assessment.

You have already established a successful business using BIS well. Your business is based in one of the media & entertainment, financial services or transportation sectors.

In your group presentation, you have already discussed investment in and development of gamification of your products/services to continue the business performance.

You now need to write a briefing document to show the key issues regarding information privacy.

Identify and evaluate the characteristics and significance globally of information privacy. (25 marks)

Analyse the organisational opportunities and challenges posed to your chosen sector by information privacy. (40 marks)

Apply the value chain and/or virtual value chain to analyse how value is created and delivered in your business by information privacy (25 marks)

Use correct academic writing style and structure. Use correct grammar, syntax, punctuation and spelling. Use in-text citations and references according to the Harvard Reference System. (10 marks)

Evidence of knowledge, understanding and analysis of the role of information privacy in an organisation and its relationship to corporate strategy. Evidence of academic and intellectual skills that evaluate appropriate hard andsoft factors that impact upon success and failure in the development, roll out and operation of business information systems.

Evidence of academic and intellectual skills that successfully apply principles of information privacy to a specific organisational context.

Your briefing report does not need an executive summary, recommendations or appendices. Use the sector and business/organisation chosen for the interim assessment. If you do not, marks will be forfeited.

  • Respond to each task by using relevant theories, frameworks and their application to the BIS development with explanation and analysis. A critical approach will earn merit.
  • Explore the privacy paradox concept in your analysis and application of your proposals.
  • Analyse and apply current national and international privacy law, regulations and organisational privacy policies.
  • Take a critical approach to your use of the value chain and/or virtual value chain. Focus on the technology activity and explore its relationships selectively with other value creation activities.
  • Lectures, tutorials and the VLE materials curate and present a range of relevant theory to support your BIS development (e.g. value chain, virtual value chain, IPOS model, generic strategy, five forces analysis, system theory, three levels of strategy and data-information-knowledge model).

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