Structure, Governance, and PESTEL Analysis of a Business Organization

Knowledge and understanding of how the organisation is structured, governed and managed.

Abilities to appreciate the key external environmental constraints and opportunities on a business.

You must give a general overview of your chosen company, including its history, its organisational structure, and how it is governed. For example, demonstrate that you have conducted some research on the history of the company. How many directors are on the Board, and how many of these are executive and nonexecutive directors? Who is the Chairperson of the organisation, and when was he/she appointed to the Board?

Evaluate the importance of PESTEL analysis for a business organisation. Why is it important for organisations to carry out PESTEL analysis?

Task 1. Describe the structure of the company, its management and how it is governed.

An overview of your chosen company including its history.

Describe the organisational structure of your chosen company.

How many directors are on the Board?

How many of these are executive and non-executive directors?

Who is the Chairperson of the company, and who is the CEO.?

When were they elected and appointed?

Task 2. Evaluate the importance of PESTEL analysis for a business organisation.

Why is it important for organisations to carry out PESTEL analysis?

Task 3. Use the PESTEL framework to analyse the external environment of your chosen company.

(A)Make a list of the Political, Economic, Social, Technological,

Environmental and Legal (PESTEL) factors that influence the environment of your chosen company Examples are:

Political - Change of government

Economic – High rate of inflation

Social – Increased rate of immigration or emigration, changes in behaviours

Technological – Automation

Environmental – Climate

Legal – Changes in law.

(B) Apply the PESTEL factors you have listed to your chosen company. Give relevant practical examples to illustrate your points