Report on Event Cost Plans - Metro Bar

Assignment Report on Costed Plans for an Event at Metro Bar, Luton Campus, University of Bedfordshir

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Unit Learning outcomes

1.Demonstrate knowledge of and understanding in a defined range of skills needed to function in both academic and business practice along with self-awareness of your own abilities.

2. Provide a creative and soundly based solution to a predictable business context that requires the use of a specified range of techniques and information sources. Communicate in a manner appropriate to the business context.

What am I required to do in this assignment?

You are required to write a 2,500-word individual report containing your costed plans for an event. You will initially be put into groups to conduct the research for the event. You will then be expected to write and submit an individual report for this assessment. The event type is to be decided upon by you and your group and it must be hosted at the Metro Bar, Luton Campus, University of Bedfordshire. The Metro Bar has

a Capacity for a maximum of 200 people. In the report, you are expected to include

i. Your marketing strategy this must include details of the Marketing Mix, as related to your chosen event

ii. Your human resource requirements this must include details of the various staff required for the event and their roles/responsibilities, including staff required for the pre-event activities (such as promotion) to post-event activities (such as cleaning)

iii. Your financial details this must include details of all the costs involved in the whole organisation and running of the event. You must also provide details of your break-even point

You will be expected to justify all the decisions that you make regarding the above criteria in your report. For more information about the Metro Bar and the types of events it currently hosts: https://www.bedssu.co.uk/the-metro

What do I need to do to pass?

In order to pass Assignment 2 you will need to

• Collect and analyse appropriate information and data from reliable and authoritative sources to inform your choice of solution

• Provide a sensible solution to the problem given, with reliable costings

Marks And Feedback

How will my assignment be marked?

Your assignment will be marked according to the threshold expectations and the criteria on the following page.

You can use them to evaluate your own work and consider your grade before you submit.

• Communicate effectively in an appropriate format

How do I produce high quality work that merits a good grade?

We will be filling this section in together in class on Click or tap to enter a date. make sure you have downloaded/printed out the Assignment Brief and bring it to the session with you.

How does assignment relate to what we are doing in scheduled sessions?

The scheduled lessons aim to provide a sound basis to the topic that is being assessed in the assignment. Thus, there is a direct link between the assignment and the content covered in scheduled sessions.

	3^rd Class – 40-49%	Lower 2^nd – 50-59%	Upper 2^nd – 60-69%	1^st Class – 70%+
1 Marketing	Some evaluation of the marketing mix with some justifications for the decisions made, although some omissions/errors. Very limited understanding the application of theories and models	A fair evaluation of the marketing mix with justifications for the decisions made. Evidence of a satisfactory level of understanding and application of theories and models. Some omissions and/or errors	Good evaluation of the marketing mix with sound justifications for the decisions made. A sound discussion of the application of theories and models showing a good grasp of the key concepts in relation to the work	Excellent evaluation of the marketing mix with thorough justifications for the decisions made. Excellent application of theories and models showing a very good grasp of the key concepts in relation to the work
2 Human resource requirements	Some details provided about the different staff required for the event. Detail about the different roles/responsibilities is vague/with omissions. Superficial attempt at using evidence from reputable sources	A fair attempt at identifying the different staff required for the event and their respective responsibilities. The reasoning for the type/number of staff required is lacking. There is a reasonable attempt to use evidence from reputable sources	A sound attempt at identifying the different staff required for the event and their respective responsibilities. The reasoning for the type/number of staff required is good. Sound attempt at using evidence from reputable sources	An excellent attempt at identifying the different staff required for the event and their respective responsibilities. The reasoning for the type/number of staff required is excellent. There is very good evidence from reputable sources
3 Financial details	Some effort made in identifying the finances involved in hosting the event, although there are omissions. Little justification is provided to explain the costings	Reasonable effort made in identifying the finances involved in hosting the event. Justification based on evidence is provided to explain the costings but are incomplete	Good effort made in identifying the finances involved in hosting the event. There is a sound attempt at justifying the costings based on evidence	Excellent effort made in identifying the finances involved in hosting the event. There is an excellent attempt at justifying the costings based on evidence
4 Structure, presentation, referencing, spelling and grammar	Some inconsistencies in presentation of material. Style inappropriate in places. Weakly expressed with mistakes in grammar and spelling. A reasonable attempt with several errors both in text and in the References section	Some inconsistencies in presentation of material. Good style. Satisfactorily expressed but several mistakes in grammar and spelling. Most references are correct in text, with appropriate page numbers and listed in the Reference section.	Material is well organised and presented. Good style. Well expressed with very few mistakes in grammar and spelling. Almost all references are correct, both in text and in the Reference section.	Excellent organisation and presentation of material. Excellent style. Excellently expressed with perfect grammar and spelling. All references are correctly cited both in text and in the Reference section