Marketing, Presentation and HR Case Study Assignments

Task 1: Poster – individual work

Task 1: Poster – individual work

1.Choose a business or an organisation and select one product that the business provides.  Produce a poster to demonstrate one of the 4 P's that make up the marketing mix:

Price, promotion, place or product

2.One slide of PowerPoint, as a poster

3.It must have the following elements

a.Colourful (background, boxes, different coloured font etc)

b.Images (relevant to the topic)

c.Information – relevant to the business and marketing mix chosen

4.Not to be submitted on blackboard separately

5.To be submitted on Blackboard by 29th Jan 2021 by 2.00pm

Task 2: Group Presentation

1.Groups of 3-5 students - Write their names on the first slide (all names and BNU ref numbers)

2.8-10 slides maximum on the main internal and external factors that affect businesses

3.SWOT/PESTLE analysis/Porters model

4.Presented in the class

5.Not to be submitted on Blackboard separately.

6.To be submitted on Blackboard 29th Jan 2021 -2.00pm

Task 3: HR: Case Study – individual work

1.1000 word essay (minimum words 900 – maximum 1100 words)

2.Case study: You have been appointed as HR Officer, and have been requested by the Director to discuss the role of HR managers in: motivating employees or recruiting employees or culture of the organisation or orientation/training. You only need to choose one of these areas of HR (not all of them).

3.Describe the theories of HR and motivation (or recruitment or culture or orientation)

4. To be submitted on Blackboard 29th Jan 2021 -2.00pm

CONTENT OF YOUR CASE STUDY

If you chose the HR area of Motivation

a.1st  part: Introduction

b.2nd part: Define HR - What is HR?

c.3rd part: What is motivation?

d.4th part: Talk about 2 motivational theories for example Maslows Hierarchy of needs, Herzbergs 2-way theory, Mcgregors X and Y Theory etc – you can choose to put in diagrams, charts etc. to show the theory.

e.5th part: For your case study you need to choose a business/company that you can research about. You can use the same company you did for your poster, or the company you did for your group presentation or you can choose a new company. Give some background (information) about the company you are researching about.

f. 6th part: How is the company of your case study motivating their employees? What steps have they taken or are taking to ensure their employees remain motivated?

g. References - (the references are not part of your word count)  

a.1st part: Introduction

b.2nd part: Define HR - What is HR?

c.3rd part: What is recruitment?

f.4th part: Talk about 2 recruitment models/ theories - you can choose to put in diagrams, charts etc. to show the theory.

g.5th part: For your case study you need to choose a business/company that you can research about. You can use the same company you did for your poster, or the company you did for your group presentation or you can choose a new company. Give some background (information) about the company you are researching about

d.6th part: How is the company of your case study recruiting people? How do they make sure they recruit the right people? Etc

e.References (the references are not part of your word count)  

 Task 4:  Financial management Report – individual work

1.1000 word report (minimum words 900 – maximum 1100 words)

2.Importance of finance functions

3.Describe the role of Financial management/managers

4.Describe sources of finance

5.To be submitted on 29th Jan 2021 by 2.00pm

CONTENT OF YOUR REPORT

a.1st part: Introduction

b.2nd part: What is Financial Management?

c.3rd part: Importance of financial functions within organisations

d.4th part: Describe is the role (job) of the Financial Manager in a company?

e.5th part: Sources of Finance

What sources of Finance are available to an organisation? What options does a business have to get capital (funds/money) to start or run the business – mention short-term and long-term finance options