Learning Outcomes
Examine appropriate research methodologies and approaches as part of the research process.
Conduct and analyse research relevant to a business research project.
Communicate the outcomes of a research project to identified stakeholders.
Reflect on the application of research methodologies and concepts.
This year the theme, set by Pearson, is transformation in the workplace. Workplace transformation is the rethinking of flexible workspaces to accommodate different kinds of work, workers, and technology. Driven by new technologies and increasing globalisation the workplace has been evolving rapidly to support these constant changes. The changes in technology, roles and competencies have provided countless opportunities for enhancement and change within organisations and as the world or work changes so does the workplace.
Deloitte in their report entitled ' Workplace transformation in the digital age' identified four dimensions of the workplace ecosystem that needed to be considered in any workplace transformation strategy:
In the wake of the recent global pandemic all these dimensions of the workplace ecosystem are having to be reimagined. Many organisations already have had to refocus their workforce plan to ensure a fully remote workforce has the capabilities and technologies available to continue employee connectivity, engagement and productivity. Navigating this new way of work is crucial to support business operations and far-reaching implications for the future. The specific topic on which you will be focusing your research is “The impact of the global pandemic on accelerating workplace transformation”
Imagine that shortly after completing a HND in Business, you are working for a small new HR consultancy company. You are approached by an organisation that wants to learn about the challenges faced by their employees due to global pandemic when embarking on workplace transformation initiatives so that it can use these insights to transform its operations more efficiently. In your role as an HR Consultant, you are asked to conduct of all the following activities.
To demonstrate your skills and understanding of a research project, you are first asked to provide the following background information.
In order to do receive a strong evaluation, you can:
To be regarded as at least satisfactory by the client, you must as a minimum:
Moving into the Project Execution phase, to generate knowledge to support the project, you need to provide the following steps.
For your report to be regarding as outstanding by your client, you could therefore:
For your work to reach the basic standard expected by the client, you will need to:
First, you should carry out Secondary Research to address “The impact of the global pandemic on accelerating workplace transformation” topic posed earlier. In the secondary research, it is recommended that you consider the distinct phases that support a coherent and logical argument. You should be able to use this Secondary Research to inform a Primary Study.
Then, you should carry out Primary Empirical Research to help it with the Consultancy questions posed earlier:
While carrying out the research, you should apply both qualitative and quantitative research methods that are appropriate for meeting the aims and objectives of the project. In the field work, it is recommended that you consider carefully how you should select a sample from organisations, businesses or individuals; what sampling approaches and techniques are the most appropriate; and whether any ethical or other problems will arise.
Finally, analyse your research and data, using appropriate tools and techniques.
In your role as an HR Consultant, you are asked to report the Findings from your Research (i.e. the one that notionally approaches you and that you in fact have access to).
For this part of the report to be effective, you can:
Meanwhile, for this further report to be considered at least satisfactory, you must:
On your return to the Consultancy, you will carry out a Reflection on the application of research methodologies and work on the practical recommendations you would make to the business.
You are instructed that to be highly rated in this activity you would:
As a minimum to succeed in this activity, you are informed that this part of the report needs to:
To do this well, you can think about and prepare answers to questions like the following: