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Assignment on Developing Communication, Analytical, Research and Organizational Skills


The assignment has been designed

  • To evaluate the opportunity and experience of working within an organisation.
  • To provide an opportunity for students to directly apply theory into practice in a working business environment.
  • To aid and enhance communication skills and teamwork.
  • To understand what additional knowledgeskills are needed to pursue one’s career competitively.

1. Communication skills: written and oral
2. Analytical skills
3. Research skills
4. Organisational skills

1. Consider some basic management theory and relate this to their working experience
2. Demonstrate knowledge and understanding of organisations and their management
3. Describe business functions and processes

This is an individual project. The report consists of: 

Select one project of your choice from the following list:

1. Assess the Business Environment of the firm you are based in using the PESTEL tool. Pay attention to the “task” factors that are most pertinent and their stability (or instability) versus the sheer number of them. Is the environment your firm operates in facing “uncertainty”?

2. Critically analyse each competitive market (by product line) your firm operates in by assessing the number of competitors for each product line (approximately) and the intensity of competition (based on price, depth and frequency of product innovation and branding/communication activities)

3. Conduct an introductory level appraisal of the enterprise’s finances based on the level of profitability, sales by product line, and overall cost structure of the firm. Use the firm’s financial statement to conduct such analysis.

4. Critically analyse whether the firm is adequately positioned in the market/s it operates in based on a brand/s perception analysis. 

Respond to Two of these items. 

1. Outline the tasks you performed and explain how the firm is formally organized and where you fit in within the firm.

2. Using the power of narrative, account for one memorable episode from which you have learned a valuable life or career lesson during you internship. View the following video to support your claims

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