Factors contributing to the failure of a multinational company in overseas markets

Choose any multinational company (MNC) or a company you know which until now, was operating in two countries (domestic and overseas markets) but have failed in its operations in the overseas market. Discuss the following:
1.To what extent can the failure of the company be attributed to differences in cultural values between the two countries?
2.To what extent can the failure be attributed to the institutional and regulatory framework between the countries?
3.What other factors might have contributed to the failure of the company in the oversees market?
Should contain an introduction including background of the chosen case study countries
Knowledge & Understanding
Should demonstrate knowledge and understanding of global business environment, concept of institution and cultural values  and market attractiveness framework. The concepts under consideration should be clearly defined. It should contain appropriate and insightful connections between theory and the real-life globalisation issues as required by the question.
The assignment should contain analysis of the issues under consideration. It should include examples to support arguments. It should demonstrate insightful and independent thinking.
Should demonstrate an excellent use of supporting evidence (e.g. Figures, Tables and data). Ensure that your research is in depth and that you use various reference sources.
Note: The marking scheme allows flexibility, and it is by no means exhaustive. 

A guideline for the forthcoming  assignment :  We have had a number of queries from many students regarding the assignment. We are trying to answer those here for everyone’s benefit. Please go through the points below and then, if you still have a query, please do ask.
The assignment has three questions to attend. Therefore, it would be good to plan and divide your assignment into sections right at the beginning. A format is suggested in point 2. This is a recommended format , not a mandatory one but we believe, following this format or a format similar to this would help you.
Suggested format
This section should have an overview/background of the organisation and the relevant regions/countries that are being discussed. Both source and destination countries should be included. This may be a good place to utilise the BIC model ( along with any other model that you wish to use such as PEST ) to describe the business environment and the global environment ( the two outermost circle of BIC model). You can even deliberate upon the other levels of the BIC model in terms of laying out a basis for further discussions in the next sections
Observation – In continuation with the previous section , a bit more discussion and observations regarding the strategic orientation, cultural orientation of the organisation,  function and activities that the organisation carried out and the result
Your analysis as to what went wrong, especially in the cultural domain, what did the companies overlooked or did not do correctly, the impact of the activities on their business growth/efficiency etc.
A conclusive section culminating all observations and analysis and delivering your judgement as to what extent the cultural difference was responsible.
Discussion on the institutional and regulatory framework
Same as above only in this case, instead of cultural framework, the focus should be on the differences in the institutional and regulatory framework between the countries. The regulatory framework of the source country is likely to be the one that the organisation adopted, however there may be some exceptions too. Explore and establish the situation and then go on to examining the destination country’s regulatory framework and build up your observation , analysis and conclusion
Same as above and in this case you are free to examine any other factors that may have been the cause for the failure. Then record your observations, analysis and conclusion.