CI7200 Business Strategy and Implementation

1 You should only do this retake if you have failed the module Module Code : CI7200 Module Name: Ebusiness Strategy and Implementation Title of Assignment: RETAKE Assessment 2 Coursework Deadline: Monday 10th January 2022 [2359] Module weighting: 75% Setter: Islam Choudhury There are 2 parts (A and B) and you must answer both parts. Part A Strategic Ebusiness Analysis and Initiative Write a report to describe a strategic e-business initiative based on the Retake Case study Gap Clothing Retailer case study that is provided for this exercise. Gap Clothing Retailer case study can be found in Canvas under ‘Assignment’ Tab for Retake Coursework Assignments https://canvas.kingston.ac.uk/courses/16482/files/3054599?wrap=1 Aim: the aim of the exercise is to enable students to investigate a business situation within the context of an organisation (based on a case study provided within the module (Gap Case study) and propose improvements in terms of efficiency and effectiveness in order to benefit the competitiveness of the specific organisation Your report should include the following sections: 1. Business and environmental analysis using the appropriate tools presented during the module and a brief analysis of the value of the ebusiness initiative to the organisation under study 2. Identification of the areas of improvement and suggestion of the ebusiness concepts and tools that are needed 3. Assessment of the organisational transformation focusing on people, processes and organisational aspect