Foreign Direct Investment (FDI) Report: Analyzing Hypothetical Scenarios

It is required that the report relates to an FDI. Thus, an example of a relevant scenario is a report based around the issues that would need to be considered by Waitrose if they were considering opening new stores in the United States. On the contrary, if the allocated country is Sweden, companies like IKEA or Volvo will not be valid options for the report.

Although it is not necessary to provide great detail on the current operations of the organisation that you have chosen in your allocated country, because it is essentially a hypothetical scenario, a certain amount of discussion on this is useful. Further information is available in an updated Frequently Asked Questions document on moodle.

Students will also be expected to develop some of their discussions around appropriate analytical frameworks e.g. PESTLE analysis, Porter’s 5 Forces and demand-supply scheme (it is recommended that students should avoid including SWOT analysis in their reports). Support for the development of the report will be provided by tutors during the seminars, which will also include more general exercises and discussions that are related to the material that has been covered in the module. A template for the suggested structure of the report has also been posted on moodle.

Your report will be assessed against the following criteria (further details in the rubric at the end of this assessment brief):

• Information on the selected business organisation (20%);

• Discussion of the allocated business environment (20%);

• Application of an appropriate analytical approach (25%);

• Use and application of appropriate data and examples (15%);

• Structure of and quality of writing in the report (10%);

• Presentation and referencing (10%).

How will we support you with your assessment?

• You will receive formative feedback in Week 9. This will take the form of comments on a one page plan that is submitted via moodle. This plan should be submitted by 2pm on Saturday 01August 2020 (plans that are submitted after the deadline will not receive any feedback).

• There will be an assessment briefing in Week 4.

• Frequently asked questions and their answers will be posted on the module’s Moodle site.

How will your work be assessed?

Your work will be assessed by a subject expert who will use the marking grid provided in this assessment brief. When you access your marked work it is important that you reflect on the feedback so that you can use it to improve future assignments

Marking and feedback process

Between you submitting your work and then receiving your feedback and marks (TBC), there are a number of quality assurance processes that we go through to ensure that students receive marks which reflects their work. A brief summary is provided below.

• Step One – The module and marking team meet to agree standards, expectations and how feedback will be provided.

• Step Two – A subject expert will mark your work using the criteria provided in the assessment brief.

• Step Three – A moderation meeting takes place where all members of the teaching and marking team will review the marking of others to confirm whether they agree with the mark and feedback.

You must resubmit your work using the specific resit Turnitin link on Moodle. In particular, you should:

1. Review your previously submitted work and read carefully the feedback given by the marker.

2. Use this feedback to help you revisit and rewrite your work, improving it in the areas identified as weak in the original marking process.

3. Include with your resubmission an additional reflective piece (up to 300 words) on what you understand was weak, how you set about addressing this and what you have learned from this that may help you with further assignments. You should address the following specifically:

i) Identify tutor feedback points on your original work and identify where/how the resit work has changed (give page number) in response to feedback;

ii) Identify the lessons you have learnt from doing the resit;

iii) Reflect on how your feedback and this process will help you improve future assignments.