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Creating a Business Plan for a New Idea: Making it Happen

Creating a 3,000-word Business Plan for a new product or service idea

Following on from the previous assignment for your new idea, you now need to create a 3,000 word Business Plan detailing your project addressing it to any of your chosen bankers for finance options. This part of the assignment is an extended form of your presentation pitch.


The plan is an opportunity to demonstrate how your new product or service could be feasible, progressive, and unique and add benefit to the local area and the banker. It is also an opportunity for you to introduce your entrepreneurship personality & potential etc. 


Therefore, you need to critically discuss and apply relevant theories/models of entrepreneurship personality & potentials.


Also, you should clearly state the total process from the conception to the execution of your idea desirable for the growth and sustainability of the idea.


The plan will be read by the banker’s team before putting your pitch live for investment.


Your plan should cover the following learning outcomes.

Completion of this assignment must address the following learning outcomes:


1. Appraise the theories and practice of entrepreneurship, enterprise and innovation.

2. Investigate opportunities for entrepreneurial activity in the local, national and global economies for start-up and existing organisations.   
3. Explore the behaviours, characteristics, competencies and personalities of a range of entrepreneurs and evaluate against students’ own behaviours, characteristics, personality and competencies to assess their potential as an entrepreneur.

4. Evaluate internal and external factors affecting the development and creation of an entrepreneurial culture. 
5. Analyse and discuss the process of a business start-up from conception to execution.   
6. Evaluate the impact impacting on the growth and sustainability on an idea, innovation or creative solution. 

Assignment 1 Has Already Been Done And Below Is The Assignment 1 Creteria Require – Powerpoint Presented For Assignment 1 Is Attached For Reference Only.

You are an entrepreneur with a great track record for coming up with new business ideas, more specifically new product, or service ideas. Very recently, you had an exciting new idea emerged in you while being locked down at home. However, you need a substantial fund which you lacked to materialise your idea. 

You are required to create a presentation to pitch that new product or service idea from the banking sector. Your presentation should cover what that product/service new idea is that you can sell to the potential customers. 

1. What that product/service new idea is and sell it to the potential funders. 
2. What characteristics of a successful entrepreneur you have. 
3. How you would develop/create an entrepreneurial culture by evaluating internal and external factors. 
4. The process of your business start-up from conception to execution. 
5. An appraisal of relevant theories/models of entrepreneurship, enterprise, and innovation where relevant. 


Your pitch should be 15 minutes long with an additional 5 minutes allocated for questions/answers. 


The audience will be a panel who represent the bankers. They will be investing in you just as much as your product/service capability in making the venture a success. 

Your pitch should cover the following learning outcomes.

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