Assessment Brief: Business Report on Tesla

General Assessment Guidance

Your summative assessment for this module is made up of this Coursework and Presentation slides submission which accounts for 100% of the marks.

Please note late submissions will not be marked.

You are required to submit all elements of your assessment via Turnitin online access. Only submissions made via the specified mode will be accepted and hard copies or any other digital form of submissions (like via email or pen drive etc.) will not be accepted.

For coursework, the submission word limit is 3000 words. You must comply with the word count guidelines. You may submit LESS than 3000 words but not more. Word Count guidelines can be found on your programme home page and the coursework submission page. The presentation has no word limit but has 8 slides.

Do not put your name or contact details anywhere on your submission. You should only put your student registration number (SRN) which will ensure your submission is recognised in the marking process.

A total of 100 marks are available for this module assessment, and you are required to achieve minimum 50% to pass this module.

BPP University has a strict policy regarding authenticity of assessments. In proven instances of plagiarism or collusion, severe punishment will be imposed on offenders. You are advised to read the rules and regulations regarding plagiarism and collusion in the GARs and MOPP which
are available on HUB in the Academic registry section (Found via Help&Support).

You should include a completed copy of the Assignment Cover sheet. Any submission without this completed Assignment Cover sheet may be considered invalid and not marked.

This module is assessed through one graded element worth 100%. You must achieve at least 50% to pass this module.

In the role of a Management Consultant, you are required to undertake an overall strategy review of Tesla and provide a business report to the CEO on further growth opportunities using the techniques and concepts you have covered in the module.

Students Are Expected To Conduct Their Own Independent Research For This Company Also.

In the role of a Management Consultant, you are required to undertake an overall strategy review of Tesla and provide a business report to the CEO on further growth opportunities using the techniques and concepts you have covered in the module.

a. Identify and critically analyse the external and internal environment for Tesla using relevant models.

b. Discuss in more detail what you consider to be the 3 most critical factors emerging from your analysis.

c. Determine Tesla’s current sources of competitive advantage and critically evaluate how they maintain and build on this competitive advantage.

d. Support your arguments with academic literature and references to other similar real companies.

a. Using relevant models for analysing how organisations enter into foreign markets, critically evaluate the motives for Tesla expanding internationally and explain how this impacts their overall company strategy.

b. Provide justified recommendations for the different strategies Tesla can use to compete in the global environment.

c. Support your arguments with academic literature and references to other similar real companies.

a. Evaluate and critically analyse the use of horizontal integration, vertical integration, outsourcing or strategic alliances.

b. Provide recommendations as to how Tesla can increase their profitability.

 c. Support your arguments with academic literature and references to other similar real companies.

a. Using relevant theoretical models analyse and evaluate Tesla’s CSR strategy.

b. Identify and critically discuss the main ethical issues which Tesla currently faces and provide recommendations as to how they can address these.

c. Support your arguments with academic literature and references to other similar real companies.

Assessment Self-Evaluation (N/A)

You should self-evaluate each single task of your report by using the rubric provided in the marking guide and attach it to your report. The template for this can be found in the marking guide section.

Cover page (University cover sheet)

Table of Contents

List of Abbreviations (if appropriate)

Introduction

Task 1– The External and Internal Environment

Task 2 – Strategy in the Global Environment

Task 3 – Corporate Strategy

Task 4 – Strategic Purpose – Ethics and CSR

Concluding remarks

Assessment Self-Evaluation

Appendix (if appropriate)

Word count – only applies to the main body (shown in bold); i.e., cover page, table of content, list of abbreviations, references, assessment self-evaluation and appendix are not part of the 3000-word count.