How to study business opportunities?

MGT 425 Analytics For Business Strategy

Questions:

The project of establishing What is the project and why do you have chosen it? Opportunities and industry attractiveness What is the customers’ segment? Benefit sought, demographic, geography …etc. What is the total value proposition? Competitive advantage and other values.

What are the main activities you need to do (operating model)? Logistics, production/operation, reaching customers, communicating with customers What are the core competencies? Who are the main partners? Strategic means, suppliers, and distributors.

What are the financial estimates? Capital expenses, operating expenses, revenue, and Profit What are the main key performance indicators? Balance score card.

Balance Score Card
Goals Objectives Initiatives & Programs Performance Indicators Assessment methods Responsibility Timing Budget
Finance
Customer
Products
Process Efficiency
Learning & Growth

• You choose a business that you may establish with your team’s member and do a study on it using the form.
• The project should not exceed two pages (excluding the cover page). It should be written with Time New Roman and size 10.

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