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Strategic Management Module: Business Strategy and Organizational Redesign Report

Module Description

This module is designed to help students understand and evaluate various aspects of Strategic Management in a global context. The module explores theories, models and frameworks to provide insight on how an organization’s life cycle evolves through various stages to achieve excellence. The module helps students to evaluate the relationship between organizational strategies, performance and stakeholder expectations.

1. Analyse the concepts and theories of strategic management and critically evaluate the relationship between strategy, stakeholder expectations and organizational performance. 
2. Evaluate the impact of current and emerging Economic, Political and Cultural factors on strategic management in an International context. 
3. Formulate business strategies under challenging circumstances of Innovation and Change and evaluate those that contribute to the success of a particular organization. 
4. Develop plans for the implementation of business strategies and enhance Stakeholder Expectations.

“Experts have opined for decades on the reasons behind the spectacular failure rates of strategy execution. In 2016, it was estimated that 67% of well-formulated strategies failed due to poor execution. There are many explanations for this abysmal failure rate, but a 10-year longitudinal study on executive leadership conducted by my firm showed one clear reason.

A full 61% of executives told us they were not prepared for the strategic challenges they faced upon being appointed to senior leadership roles. It’s no surprise, then, that 50%–60% of executives fail within the first 18 months of being promoted or hired.”

The above extract has been taken from the article published in Harvard Business Review titled “Executives fail to execute strategy because they are too internally focused” by Ron Carucci.

In the context of the above extract, learners should write a strategic report to help save a company that is on the ropes: it is losing money, it is losing market share, and it seems to have lost its identity.  Unless you intervene, the company will have to fold. The company should be a real company which is encountering the above-mentioned scenario, it can be a multinational company or a small or medium enterprise.

Your first assignment is to help save a company that is on the ropes: You will write a formal report and you may use graphics and charts in the report that will be sent ahead of the Board meeting to each member of the Board. The report should include full citations for all references to support your claims and approach. The body of the report should be clear, concise, and compelling.

Note: - Primary data collection is not required for the assignment, only information gathering is expected from client organisations. The report should not exceed 5000 words.

Your report should include the following aspects:

1. Introduction to the chosen organization. (200 words, 7 marks)

2. Focus on the relationships between strategy, stakeholder expectations, and organizational performance, choosing a theory of strategic management to explain those relationships and expectations. Justify to the Board why you settled on this approach rather than some other one. (800 words, 10 marks)

3. Identify and evaluate the impact of external factors on strategic management in international context, particularly economic, political, and cultural factors. (700 words, 10 marks)

4. Based on the analysis of the environments (internal and external) use relevant tools and formulate a new strategy to face the challenges and meet organizational objectives. Critically evaluate the strategy and justify why this is the best way forward.  (1000 words, 15 marks)

5. Explain how your business strategy encourages and supports innovation and change, and evaluate your strategy against competing strategies based on its contribution to the success of your organization. (1000 words, 15 marks)

6. Develop an implementation plan for the strategy you have developed and document how your plan will fulfill major stakeholder expectations. (1000 words, 10 marks)

7. Recommendations and Conclusion (300 words, 8 marks).

References (Adhering to Harvard Referencing Format)

For the above strategy how would you restructure the organization which enables it to overcome the challenges and improve innovation, collaboration and coordination? Develop and submit a strategic restructure plan. 

The report should not exceed 1500 words.

1. Analyse the current organizational structure and evaluate its effectiveness in meeting organizational objectives. Describe the reasons why a restructure is required to enable the new strategy implementation. Include current organization chart and proposed organizational chart. Describe the proposed structural changes and its benefits in detail (900 words, 15 Marks).

2. Critically evaluate the restructure plan addressing possible issues and negative consequences and ways to overcome them. (600, 10 Marks).

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