Sheng Siong is one the biggest retailer chain in Singapore which is part of Sheng Siong group Ltd. It was established in 1985 with focus on groceries, “dry” as well as “wet” food items, household products, packaged food items, meat, fruits, vegetables, etc. It acts as a one stop shop for the shoppers looking for convenient shopping option of their groceries. With 400+ products in its portfolio, it is established across 40 locations in Singapore. It was listed on Singapore exchange in 2011 and over time it has introduced around 10 house brands too in its portfolio. Being third largest chain of supermarket in Singapore after NTUC and Giant (DFI group) it is competing not just against these brick and mortar stores but also the upcoming e-commerce players. The company’s vision and mission focus on high quality service at low prices. Unlike its peers its focus is not on providing different goods but on providing goods at low prices. (Lee, E. and Ang, S., 2013). Look at figure 1, which talks about how the company is placed as compared to its competitors in low cost segment but with industry wide product range.
The company has been expanding since inception and is keen on expanding further by looking for more retail spaces to increase its presence in the country. It has been reporting good financial performance which has kept the sentiments pretty positive on their stock.
It is a tool of relevance that helps us understand the environment in which organization is operating in better with major focus on the country of operations. Our focus would be onn Singapore, the country of operations of Sheng Siong.
For an organization politics of the country it is operating in plays a big role in smoothness of its operations. The intervention of Government of the country is an area of concern as that decides how the companies are controlled and are affected. Singapore is a stable company and democratic in nature with very low political risk. But recently some laws have come up which restricts the Non-Singapore people hiring and has led to increase in the labour cost at Sheng Siong and other rivals. All suppliers need to adhere to regulations of import and export. Government is providing subsidy to e-commerce activities in the form of direct subsidy and fiscal incentives like eBusiness industry development scheme. It will strengthen adoption of e-Business also help in increasing electronic transactions among businesses in Singapore. (Tong, Y., 2016)
Economics of a country like how GDP is progressing, spending power of population, inflation rates, foreign currency and domestic currency movements tell about health of the country on population of which the demand of business depends upon. Singapore is a booming economy with government’s focus moving towards diversification. But the business model depends on Brick and Mortar stores which need big investment in space as well as labour. Hence, Sheng Siong’s model and sustainability will be determined by these parameters of hikes in the land and labour cost.
Looking for corporate assignment help? Then MyAssignmenthelp.com is your one-stop answer. We render custom-made assistance with corporate as well as with IT assignment. We are available 24*7 to offer operating system, database, MATLAB, web development and lots of other IT subject based assignment help. We work round the clock to ensure 100% students satisfaction with our delivered service and to make sure that students get assistance on urgent basis.
Just share requirement and get customized Solution.
Our writers make sure that all orders are submitted, prior to the deadline.
Using reliable plagiarism detection software, Turnitin.com.We only provide customized 100 percent original papers.
Feel free to contact our assignment writing services any time via phone, email or live chat. If you are unable to calculate word count online, ask our customer executives.
Our writers can provide you professional writing assistance on any subject at any level.
Our best price guarantee ensures that the features we offer cannot be matched by any of the competitors.
Get all your documents checked for plagiarism or duplicacy with us.
Get different kinds of essays typed in minutes with clicks.
Calculate your semester grades and cumulative GPa with our GPA Calculator.
Balance any chemical equation in minutes just by entering the formula.
Calculate the number of words and number of pages of all your academic documents.
Our Mission Client Satisfaction
Great work! APA formatting was on point! Professor graded me a 97.5% on this assignment. Will be using this site again. Turn around time was fast.
Great Work. My professor loved my essay. Quick turn around time on assignment. Every step was followed and formatting was perfect.
Good work , It is not yet graded. It will be graded and I will resubmit feedback. This was very quick
Very nicely done. And received help whenever required. Very fast respond. Really loved the service.