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Proposal for an Organization and their Digital Marketing Strategy

Overview of the Organization and their Products/Services

This is a three-page proposal that identifies the organization you have chosen, and provides a brief summary about this organization and what it does.
A. Discuss briefly the products and services the organization offers and which one you have chosen to focus on. Any material taken from any company materials orsecondary sources must be properly referenced.
B. Describe what interests you about this organization, the selected product or service, and their use of digital marketing.
C. Identify three sources of where you are going to get information for the paper (only one can be company prepared materials like a website or promotional materials) to demonstrate you have done some advanced investigation to ensure there is enough secondary material for you to complete the project. These sources need to be included in your reference list at the end of your paper.
D. Describe why your team will be successful in completing the project (1-2 paragraphs). You can include how you will communicate, divide up the work and deal with conflict.
E. Finally, you need to determine if you plan on completing the tradeshow or video component of the assignment in Section 21. Consult your professor if you are unsure of which option to choose.

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