PhD of Business Administration with Specialization in Brand Management
I am a visiting professor at Singapore Management University. Previously I was a professor of Business Administration at National University of Singapore...Read more
My responsibilities here are to make students know the aspects of brand management, brand strengths, custom brand management services, corporate kit, product kit and media kit. Read Less
TaskThe written project in MG 4343 Operations Management will involve each student in observing and evaluating the overall delivery process of a service system. In general, this project requires the student to collect, analyze and evaluate information related to the basic delivery process of a business system in order to evaluate its alignment to the intended strategic operational focus and offer recommendations for improved performance. In other words, this written project helps the s...
Get AnswerBackground InfoWrite an advice for the entrepreneurs of WikiMinds on what their best marketing strategy should be, with what consequences. The management of WikiMinds has formulated some specific topics that must be included and addressed in your advice. These topics are marked as ‘requirements’ after the background info. Make sure to stick to the list given. The advice must be concise and to the point. WikiMinds is a start-up that connects active, creative and socially invol...
Get AnswerAnalyzing Your Target AudienceCharlie Sanders, has asked you to choose one of your firm’s clients and create an ad campaign that uses a central advertising message to create two unique pieces of advertising media for different delivery formats. As this will be your first major project at the firm, you have been asked to conduct a “dry run” presentation for internal stakeholders. Directions At your firm, new associates are asked to create a mock client pitch for feedback from...
Get AnswerThe Meso Level and Its Influence in Aotearoa/New ZealandMeso level organisations are viewed as the “meat in the sandwich” between the micro and macro levels. Discuss the meso level and the factors that influence it in Aotearoa/New Zealand. In your discussion choose one of the course case studies and offer explanations and possible responses to the case at the meso level. Also, describe how this level interacts with the other levels. Marking criteria for Assignment Two Presentat...
Get AnswerQuestion: A dataset of text is provided on Canvas. Analyze this data using the WEKA toolkit and tools introduced within this module. You should attempt the following tasks: 1. Look at the individual texts and the target classes using a text editor, and try to find keywords that you believe are indicative of one target class and 5 keywords of the other – this step should be done manually, not using WEKA. Explain why you have chosen the keywords you have. 2. Convert the text dat...
Get AnswerQuestions:Outcomes addressed in this activity:Unit Outcomes:Explain the characteristics of a virtual server infrastructure.Describe the difference between physical server and virtual server environments.Describe the infrastructure requirements for a cloud application provider.Analyze which virtualization software architecture is most appropriate for large and small organizations. Course Outcomes:Examine the business impact of virtualization.Use appropriate communication for a particular au...
Get AnswerQuestion 1: RCD Ltd. and Alastair Du's Breach of Contract1 RCD Ltd. sells household appliances, including washers, dryers, dishwashers, stoves, and refrigerators. Most of RCD’s customers are developers of apartment buildings and condominium complexes. RCD’s sales representative is Alastair Du. He is authorized to make contracts with buyers, provided the value of each contract does not exceed $100 000. Alastair ignored the restriction on his authority and concluded a contract to se...
Get AnswerStrategic HRM and roles of HRMQ1. Strategic HRM and roles of HRM (20 Marks) 1. Using the SHRM model discuss how HR policies and practices are inextricably linked to the âformulation and implementation of strategic corporate and/or business objectives. (10 marks)  a. Use Ulrichâs HR model (2005) to explain the roles of the HR professional including strategic partner. (10 marks)  Q2. Rewards and Remuneration (20 M...
Get AnswerQuestions: You are reporting to a UK based Hedge fund who is considering investing £1 billion for five years, into two markets. The CEO has requested that you provide answers to the following key questions. Instructions 1) You have been assigned the task of writing an essay that will explain to the top management team assigned to this project, the following: a. What is FinTech. (10 marks).b. What do FinTech companies do and what has been the criticism (if any) of their activities? (20 m...
Get AnswerTask: Please Note: You are permitted to upload your Coursework in the final submission area as any times as you like before the deadline. You will receive a similarity/originality score which represents what the Turnitin system identifies as work similar to another source. The originality score can take over 24 hours to generate, especially at busy times e.g. submission deadline. If you upload the wrong version of your Coursework, you are able to upload the correct version of your Cou...
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