Assignment 2 Short Business Plan
Due: As per schedule
Value: 35% of overall mark
Word limit: 2000 words (plus appendices and reference list).
You are starting up a freelance or consulting business and are applying for start-up funding through a private investment firm. They have asked for you to provide a short business plan for the initial 12 month period as part of the application process.
You are required to develop a document to include the following:-
1. Business plan summary
2. About your business
3. About your market
4. About your future
5. About your finances
You will be given sample templates for review but you are required to create a plan based on the above headings.
Note: you will be penalised for using the example templates supplied. More information on how to undertake this assignment and present your report will be provided in weekly workshops and on Myunits.
Assignment 2 will be assessed on the following criteria, which carry equal weighting:
• Appropriately and adequately addressing the task:
• Level of detail given to services offered and proposed structure of the proposed business
• Level of research carried out current market and identification of competitors and potential clients.
• Level of critical and realistic thinking given to the future direction of the company
• Breakdown of perceived and forecasted expenses for the first 12 months.
• Level of professionalism in overall presentation including appropriate written expression, use of language spelling, grammar and editing, layout and format.