Marketing Event Proposal for Fair Rentals Limited

Important Part to read before doing the specific topics written below:- This is a Project Proposal/Charter which will be conducted in 4 Group Members. I have to do my part in this Project Proposal which I want (My Assignment help) Team do for me as I believe that you guys do it professionally and in a concise manner. Our Project Proposal is based upon a New Zealand Based Company (Fair Rentals Limited) I am putting up an external link to their website for you guys to check and see how they are managing it. External LinkNow the Project Proposal is based upon doing a Marketing based event in which We will call all existing customers via sending them an invitation to comes and join us celebrating the 135 properties achievement of fair rentals limited New Zealand. But also we will ask them to bring one friend as well with them which might end up as potential client who might want to sign up with fair rentals to give them the chances to manage his/her property via them also will send out an invitation to those agents who are giving leads to fair rentals from externally but kind of loyal to this company as well due to fair rentals competitive management fees compare to another competitor in the market. The basic funda to do this event is to get increase the number of properties for Fair rentals and Increasing the sales figures as well. I hope you guys must understand by now we are trying to organise a event for fair rental and calling old and trying to get to new or most appropriate word is potential clients to join up by helping fair rental grow more and more. The parts mention in green highlight needs to be done very carefully also if you have a doubt please ask me and I will try to explain it to you. For these topics, I am quoting 800 words Maximum and I will ask for at least 10 APA References and proper intext citations. This one really needs good research and try read many journal articles, Webpages and New Articles as well to see how the trend changed for Marketing Plan for the rental companies. 1. Business case Project scope Project contents, Benefits to the company and landlords & agents Problem statement Although Fair Rentals is managing over 135 properties, the lack of interaction with clients and landlords is an unavoidable problem. Even worse, this may lead to the hardship of losing customers and shrinking income. Also, the company faces challenges from competitors. Thus, a marketing project is necessary at this stage to consolidate its market position and customer confidence. Objective Benefits Benefits for Fair Rentals, sponsor, employees, clients, agents…