CSB401 Starting Your Business

Based on this case study information, complete the following four tasks. Task 1 Identify six stakeholders who will be affected by BBB’s proposal to expand its scale of operation. For each stakeholder, state: a. how they will be affected b. what the stakeholder’s expectation is likely to be c. what influence the stakeholder is likely to have. (3.5 marks for each stakeholder) (21 marks) Task 2 Choose the four stakeholders that you consider to be the most important to engage with over BBB’s proposal. For each stakeholder, state: a. what BBB would look to achieve from this engagement b. an appropriate way for the engagement to be undertaken and how BBB would promote this c. the information that BBB would disclose and the information that BBB would not disclose d. how BBB would communicate the outcome of the engagement. (4.5 marks for each stakeholder) (18 marks) Task 3 Identify four examples of Ben’s professional or ethical behaviour that will affect the way BBB treats stakeholders. Choose two positive examples and two negative examples and give reasons for your choices. (2 marks for each example) (8 marks) © The Open Polytechnic of New Zealand 4 Task 4 Identify three ongoing stakeholder engagement activities that you feel BBB should prioritise and undertake. Prepare a written plan for each activity