MGT204 Assignment 3 Paper

Discuss each of the traditional seven major steps in the selling process. Where appropriate, identify and comment on:•The ways in which social media could be used in the process.•Any possible ethical issues,and the steps a salesperson should take to avoid them. Now consider the role of public relations and discuss the part it plays in assisting the selling process. In your discussion comment on:•The balance between public relations and the traditional marketing function.•The range of toolsor methodsthat public relations can use to promote sales.•The advantages and disadvantages of public relations as a promotional vehicle