BUSI-1692 International Entrepreneurship
Subject name: ?International Entrepreneurship Subject code: BUSI-1692-M01-2020-21-399 Words count :2500 Topic: how a small business/family business internationalised its operations. We have to refer to family business, International Entrepreneurship literature to support their argument. We have to choose a seprate business from SMEs or family business (choose any business from SMEs )then need to write a report regarding the question they are asking the question are given below Individual Report (60% weighting), you will have to include the following information on your individual report: 1. Choose either an existing SME/family business or “create/develop” an SME or family business 2. Refer to the differences between family firms and other types of SMEs 3. How the selected firm can engage with local communities to support them? 4. How can the selected firm seize, sense and transform opportunities in the business environment that it operates in? 5. How can the selected firm develop networks with MNEs? What are the necessary steps? 6. What entry mode and marketing strategies the selected firm should use to internationalise or further expand its operations? 7. How the selected firm can intellectually protect its products? What steps should be taken? The following reading lists can useful for this report This my previous assignment report do refer from here (IE REPORT 1) Hand book for this subject