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Solving Management Challenges: A Research Approach for Tonic15

A Korean beauty company, called Tonic15, is having some difficulties. The previous assignment was to identify and analyse the contextual elements (external & internal environments) that contribute to the challenge that the partner organisation (Tonic15) faces. (I've attached a file of the previous assignment) This assignment is designed to get you to think more deeply about how you might solve the management challenge and why your chosen approach could be the “best way.” The main focus is on you discovering the best possible organizational process in realizing the proposed direction of the company. That is, the question is more about how to design both soft and hard processes (e.g., leadership/culture, ethics/CSR, and/or HRM) to help implement the proposed strategic goal of the company. For managers to ensure the macro level of their strategic goal to be successful, they have to examine the realization of it within the organization by looking at meso and micro level of organizational process. Requirements for the assignment: 1. Re-state the problem in the context of your chosen management perspective as a research question. - You should do some research on ‘how best to formulate a research question.’ 2. Undertake a literature review of management literature that will help you to better understand the nature of the management challenge, how theory can inform a solution and what (if anything) has been tried before to solve this kind of problem (e.g. Has this challenge occurred before? Maybe in another industry? Has it been solved?) Identify and select appropriate tools, models and theories that will help you to understand the problem through the lens you have chosen. These should be from scholarly sources. 3. Write a report justifying why your research approach to solving the management challenge should be adopted. - Use a report format. I've attached 3 files. 1. My previous assignment on the external and internal environment analysis of Tonic15 - the writer may use the reference sources that i used in my previous assignment as reference for this assignment 2. Q & A with Tonic15 - Although a lot of information can be found in the Q&A file, the writer should do his/her own research as well as this Q&A should not be a source of reference for this assignment 

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