Apple Inc. Corporate Strategy Analysis

Locating Apple Inc.'s Strategic Position

Please use APPLE INC. Students are to prepare an analysis of a current hot topic in corporate strategy (relating to any firm, in any industry in any country). To research, your hot topic investigate the issue on the internet, useful sites include: Business Insider, The Economist, The New York Times, The Washington Post, The Financial Times, The Financial Review, Bloomberg, CNBC, The BBC, The Verge, and The Conversation, etc… You can also use material from academic journal articles (those included in the recommended reading list or any other relevant articles) to develop and support your analysis. All references used to develop your analysis (including web pages, TV reports, news feeds or apps) should be cited using the Chicago reference system). Details on how to use the Chicago reference system are available from the Murdoch University Library web page. The analysis should introduce the firm; locate the firm’s strategic position within the industry sector (ie: is it a market leader, a mature firm in decline, a start-up that only operates in a small local or regional market). The analysis should introduce the issue, explain its strategic significance for the firm and its industry sector and provide an evaluation of the firm’s actions or responses to the issue.