BSYS842 Digital business

Report This assignment is designed to give you practical exposure to some of the key aspects of e-business management. All of the assignment relates to the case study below, ‘The Drone Dog’. It is a continuation of the first assignment You are required to prepare an e-business management report. This report is expected to be supported with diagrams wherever appropriate and structured according to the headings below; • Website Design: 15marks Design a website for ‘Drone Dog’ that supports customer, supplier and staff activity with the ‘Drone Dog’ organisation. Internet, extranet and intranet design will need to be included. Explain the key features of the web site structure. You will need to consider how the business will interact with customers, suppliers and partners using multiple channels. What would each channel be used for. Consider for example Linkedin, Facebook, specialist apps for mobiles etc. A diagrammatic presentation of the web site and digital environment is needed and mock ups of the site will be useful. Do not build an actual web site. • Web site Assessment: 15marks Identify key measures of success that you recommend for use to assess web sites and the total business digital presence. Evaluate your proposed web site using your criteria. • Functionality: 15marks Describe and discuss the functionality of the site you are proposing including a discussion of the business processes supported. This is likely to include information dissemination, sales, fulfilment, returns, customer-The Drone Dog interactive communications, CRM, marketing, supply chain support etc. Draw detailed flow chart(s) of the functionality supported by the web site and discuss the key features. Critically assess what you have proposed. • Ethics: 10 marks Critically examine the ethical implications of the digital technologies proposed in your report. Marking will also include: • Presentation: 5% This will include report layout, headings as requested, integration of concepts, length, grammar, spelling, sentence construction, paragraphing, clarity of expression, referencing APA format, 1.5 spacing, easily red diagrams and compliance with instructions.