Online Test Guidelines and Instructions for Final Assignment Submission

Test Guidelines

Please note it will not be possible to submit late on Learn. It is therefore highly recommended that iyou do not leave it to the last moment to submit your final assignment.

This test is designed to be the equivalent to a minute open-book exam. Please note however that, although open-book, plagiarism is not accepted. References, where relevant (for say an exact quote), should be provided in APA7. Plagiarism is not acceptable and will be appropriately dealt with as per University regulations.

The test consists of  short answer questions of which you must answer three (3). They can be answered in any order. Please number your answers clearly.

No answer for each question must be more than words long, including any references (i.e. there is no 10% leeway on these answers). The number of words does not include figures, tables or the actual question.

The completed test must be submitted on-line on Learn by midnight Friday 4 June (New Zealand time) as a doc or docx file, any other format will not be accepted. No extensions will be granted without the provision of a medical certificate. Late submission will not be possible on Learn. It is therefore recommended that you do not submit at the last possible moment.

Please ensure that your submission on Learn includes your name, student number and email address and that questions are clearly numbered. Please also provide a declaration

Because the test must be submitted electronically the submitted version can be either single or spaced. Please allow at least a margin. Note that other formats such as rtf or pdf will NOT be accepted. It is also suggested that you use point size font.

How could the social marketing process be applied to help improve biosecurity campaigns and interventions? Please provide examples.

Why does the short-term use of tourism to justify conservation have long-term implications? Please provide examples.

How do different forms of governance influence the selection of behavioural interventions in tourism? Please provide examples.

How does seasonality affect tourism and hospitality? Please provide examples.

What are the advantages and disadvantages of using a community-based social marketing approach to tackle behavioural change in tourism and hospitality. Please provide examples.

What are the differences between upstream and downstream social marketing and why is this relevant for behavioural change in tourism and hospitality, such as waste or emissions reduction? Please provide examples